Founder / Creative Director
CurrentI constructed a bespoke brand agency from scratch, serving as the owner and operator overseeing creative processes to ensure visual and conceptual integrity of project portfolio, leading innovative professionals to produce compelling content.● Strategize and implement tailored and scalable digital marketing campaigns, developing high-quality marketing deliverables that generate tangible results, maximizing client ROIs through rigorous A/B testing.● Curate collection of creative talent and contractors, spanning graphic designers, practical artists, space makers, data specialists, and other innovators, assembling a network of diverse and trusted contributors. ● Prospect, acquire, and continuously build sales pipeline of strong client relationships across various industries, including restaurant chains, higher education, technology, and fashion. ● Effectively manage scope expansion through diligent project management and expert communication.● Create project roadmaps, championing impact-driven marketing to ensure effective ROI and budget management.Key Projects● Spaghetti Warehouse: Developed comprehensive pitch deck to secure crucial investment funding that drastically expanded restaurant concept Warehouse 72 brand and market presence. ● US Builders: Implemented strategic data storage system, enhancing data security and safeguarding sensitive information in a competitive bid market. Increased website traffic via full-stack website redesign. ● Levcor, Incorporated: Conceptualized and executed holiday pop-up shop, increasing lease rate to 90% within two months post-event; coordinated media dinner sponsored by Riel; percentage of event proceeds went to The Menil Contemporaries.