Behind the Design offers interior designers exceptional education, marketing & business courses, software training, podcast, and coaching they need to make more money, gain more visibility, and create careers and businesses they love.

• Adjunct Instructor for Revit Architecture, SketchUp, and Commercial Interior Design.• Developed lesson plans and exercises to enhance student learning, catering to different learning styles.• Planned and executed new curriculum intended to inspire, educate and prepare students for future careers in interior design and architecture. • Delivered interactive instructional demonstrations and lessons to help students maximize learning. • Built strong teacher and student relationships by listening and adapting to meet students’ needs. • Provided instructional feedback to students to improve learning and retention.

Accomplishment: -Paul M. Rady Computer Science & Engineering School at Western Colorado University - New construction project entailing a 3-story state of the art computer science and engineering building. Completed design development and construction documents including interior elevations, finish plans, detailing, and schedules. Participated in furniture planning and material selection activities.

Accomplishments: --Researched, Created & Presented Competitive Analysis & Design Concepts for Multi-Housing New Construction Project. --Completed Interior elevation for Design Development Set for New Multi-Housing Building, Researched & Selected Finishes, & Developed Schedules and Sketchup Models for Units--Updated Design Guidelines for UC San Diego Health--Reorganized and managed Materials Library

• Designed spaces including material/product specifications for seven projects including the conversion of the old Parker library to office suites; tenant finish for glass company, cosmetic retail space, and a medical office; remodel of insurance offices and senior living facility; and new construction of a homeless shelter• Managed accounts payable/receivables, payroll, and client billing• Streamlined project tracking by implementing new time tracking and product management software• Wrote over 30 business proposals and RFPs resulting in 24 new projects• Worked with vendors to gather samples; Created material boards for client and authority approval• Built new website and marketing materials to support firm growth goals

Green Acre Interior is a residential and commercial interior decorating and staging firm dedicated to listening to our clients’ needs, interpreting their vision and creating beautiful spaces. When hiring Green Acre Interior, you can expect the highest level of personal attention and an outstanding customer experience. Our services include:• Interior & Exterior Décor Finishes• Furniture Selection• Floor & Remodeling Planning• Window Treatments• Flooring & Lighting• Color Consultation• Staging for Resell• Turnkey Installation• Contractor Selection & ManagementWe are proud to serve the South Metro Area, as well as Denver and the Rocky Mountain Region. For the latest trends and tips, visit our blog.

Reed Write Marketing educates, motivates and supports small business leaders to build the business of their dreams. RWM delivers the ancillary support like marketing, project management, and data analysis support, needed to operate and grow a thriving business. My selected contributions include:-- Clients have include: Alvarez & Associates, American Water Works Association, Alcohol Monitoring Systems, Alvarez & Associates, AMP Tech Solutions, CenturyLink Savvis, Holz Rubber Company, Children's Hospital Colorado, YMCA Atlanta, Hallmark Health--Created a social media and website strategy / execution plan for a new SaaS product. Wrote website and blog copy. Managed all aspects of social media effort. --Wrote and assisted with blog content, SEO efforts, and managed social media outlets for two hospitals. --Assisted with creating and launching a new blog for an alcohol monitoring company. Project included writing blog relations plan and social media plan for 2012. --Redeveloped manufacturing company’s website from outdated, static website to destination location. Wrote all copy for new website. --Wrote new website banner and product page copy for biometric software company. --Managed message creation and sales material development for cloud hosting and colocation company.--Planned and managed development of two new websites for technology company targeting federal gov’t & tech partners.--Wrote for Beneath the Brand Blog – a blog covering the changing world of brand.--Helped non-profit organization to promote events through traditional and nontraditional channels.

Charter Business (Charter Communications) provides a full range of telecommunication solutions for small to large businesses. As Sr. Strategic Program and Pricing manager, I was responsible for shaping the pricing and offer strategy, conducting market and competitive research, and managing white papers, case studies, and e-newsletter.My selected contributions included: --Conducted competitive research and completed market analysis presentation for executives that accessed a particular market for a M&A situation. --Worked cross-functionally to create, manage and market over 50 concurrent promotional offers - regional and national.-- Managed the development of 15 case studies, one white paper, and 2 e-newsletter issues.

Directed strategic marketing and communication efforts for Standard & Poor's Compustat financial data products and technology solutions in an effort to generate leads, support revenue goals, and increase market awareness among institutional investors. Directed team of 9 to implement integrated product and branding initiatives using all applicable channels including print and online advertising, direct mail, email, web, newsletters, social media, natural and paid search optimization, promotions, events, public relations, and sales support. Coach, teach, and grow employee talent. My selected contributions included:--Developed and implemented a social media strategy/plan which included maximized search optimization techniques, paid search ads, improved copy and press releases to include keywords, built an industry thought leadership blog, and improved strategies to increase Facebook fan base and integrated into target audience through LinkedIn. --Implemented a "go to market" strategy and execution plans for all new product launches and enhancements. These plans included product positioning, value proposition, messaging, customer products, competitive intelligence, market research, campaign objectives, and campaign tactics. Established a thorough metrics report tracking all inquiries, conversions, leads, and opportunities through all marketing channel. --Spearheaded redevelopment of outdated customer web portal to a solution-based lead generation site that improves the customer experience, generates new leads, and shares industry knowledge among the financial community. Project included implementing new content management systems, advanced navigation, searching, search optimization, new design and new public content.--Improved internal communications between product, marketing and sales by writing bi-weekly electronic newsletters, daily blog, and internal website to inform, communicate, and gather feedback from the sales and product teams.

Established academic program designed to create product / company advocates post-graduation; developed and presented sales presentation and product demos to persuade faculty to add company products into curriculum; interface with academic customers daily to build and solidify relationships to grow base; wrote all marketing and sales strategies for cultivating market and developed system to track all accounts and product usage; wrote copy for promotional materials; and conducted cold calling and initiated partnerships with industry associations to product large-scale new business expansion opportunities.My selected contributions included:--Developed all processes, working from ground up to establish program operations; resolved fundamental issues such as legalities of contract negotiations, establishing steps to swiftly get customers fully functional with technology, providing customers with product access, and developing processes for customer training.--Wrote all marketing plans and strategies for cultivating market and developed system to manually track all accounts and product usage on Excel spreadsheet; develop strategy and write copy for promotional materials.--Signed-on more than 6,000 students to download handheld product; achieved 97% market penetration in pharmacy; 45% in medical; and 16% in nursing with more than 300 universities and colleges on program to date.

Led and directed corporate communication initiatives including the development of new corporate branding and positioning. Managed tradeshow strategy, print advertising, sales support, web presence and public relation efforts. Managed a team of 4 marketing professionals to execute branding and revenue-driven campaigns. Responsibilities included writing copy and press releases, conducting media calls, launching major product enhancements for existing products and developing new website. My selected contributions included:--Developed and managed new public relations effort to reinforce company branding, increase company visibility, and support sales efforts. Achieved 199% ROI in first year followed by 215% ROI the second year. --Managed extensive tradeshow schedule with 53 shows annually along with a $700k tradeshow budget. Managed various concurrent communication initiatives geared to increase revenue in existing accounts. --Led team to develop new corporate positioning and messaging. Executed throughout boilerplates, collateral, advertising, web, tradeshow materials, and employee training.

Drove revenue growth by developing and executing new product marketing plans using a mix of marketing channels. Conducted market analysis to identify new revenue opportunities in the physician market. Initiated a public relations initiative by identifying a need, building a plan, presenting and gaining senior executive approval and implementing accordingly. My selected contributions included:--Wrote and executed a pre-launched marketing plan for a new physician order sets solution intended to expand market entrenchment and increasing revenue through solution selling. Campaign generated over 150 leads resulting in two sales before product was launched and seven additional sales in the first 3 months for a $1 million dollar revenue boost.--Developed and managed strategic/tactical product marketing plan for a new disease database. In the first year, revenue exceeded sales plan by 140%. --Created PR initiative, including managing agency, writing materials, finding stories, effectively managing media relationships, coordinating speaking opportunities and media interviews, and designing press kits.

Responsibilities included expanding the DTC branch revenues by developing promotional events, managing marketing efforts, cold calling local businesses, attending networking events, and assisting other branch managers with marketing programs.

Bentley Management Corporation catered to the credit union industry in the Denver Metro Area by assisting credit unions in expanding their loan portfolios and customer relationships with varies services including auto dealership, auto loans through dealerships, insurance, leasing opportunities, market research, and marketing assistance programs.