Jacqueline Taylor

Jacqueline Taylor Email and Phone Number

Senior Director, Global Enterprise Partnerships at Marriott International @ Marriott International
Jacqueline Taylor's Location
Washington, District of Columbia, United States, United States
Jacqueline Taylor's Contact Details

Jacqueline Taylor work email

Jacqueline Taylor personal email

n/a
About Jacqueline Taylor

Accomplished global marketing leader with 15+ years of experience in developing and implementing marketing strategies that bring brands to life through partnerships, programs, and products. Develops and leads teams to create and deliver differentiated brand experiences that build customer loyalty, generate revenue, and grow market share. Strategic leader and problem-solver with a results-driven approach.

Jacqueline Taylor's Current Company Details
Marriott International

Marriott International

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Senior Director, Global Enterprise Partnerships at Marriott International
Jacqueline Taylor Work Experience Details
  • Marriott International
    Senior Director, Global Enterprise Partnerships
    Marriott International Oct 2020 - Present
    Bethesda, Md, Us
    Provides leadership for the development, marketing, and management of global loyalty partnerships for Marriott Bonvoy across travel verticals which deliver earning and redemption opportunities for members. Responsible for setting the strategic direction for the portfolio of partnerships, negotiations, marketing strategy, and account management. Leads and develops a team of five associates.
  • Marriott International
    Senior Director, Global Partnerships - Sports & Entertainment
    Marriott International Dec 2016 - Oct 2020
    Bethesda, Md, Us
    Led the development and management of the global sports and entertainment partnerships for Marriott International. Developed the strategy for the segments, negotiated partner agreements, and grew the overall relationships to ensure maximum return on investment for the organization. Led and developed a team of five associates.
  • Marriott International
    Director, Financial Partnerships
    Marriott International Jan 2015 - Dec 2016
    Bethesda, Md, Us
    Directed the luxury and international cobrand credit card programs with strategic partners for Marriott Rewards and The Ritz-Carlton Rewards. Oversaw product strategy, marketing, and management of 3 cobranded credit card products across awareness, acquisition, engagement, and retention. Led all marketing, advertising, events, and sponsorships for products. Managed and developed two direct reports. • Developed and implemented annual integrated marketing plan for The Ritz-Carlton Rewards Credit Card across advertising (digital, print & social), marketing (DM, email, digital, social, microsite), promotions and events to position product as the best hotel rewards credit card for luxury travelers. Product awarded “Best Hotel Credit Card” by US News & World Report in 2015.• Led enhanced product launch for The Ritz-Carlton Rewards Credit Card across the organization with new brand identity, positioning and benefits.• Directed core team of 6 associates and cross-functional team in the ideation, development and launch of FlashPerks, a POC offering exclusive hotel packages, experiences and merchandise to members in weekly flash sales to showcase the benefits of being a member and shift the perception of Marriott Rewards.
  • Marriott International
    Director, Global Card Programs
    Marriott International Mar 2011 - Jan 2015
    Bethesda, Md, Us
    Managed the luxury and UK cobrand credit card programs with strategic partners for Marriott Rewards and The Ritz-Carlton Rewards. Oversaw product strategy, marketing and management of two products across awareness, acquisitions, engagement and retention. Managed and developed one direct report.• Co-led launch of first cobrand credit card for The Ritz-Carlton brand in the US across market research, financial modeling, benefits development, marketing and customer service strategy.• Led RFP process, contract negotiations, and product relaunch for the Marriott Rewards UK cobrand credit card.
  • Marriott International
    Manager, Global Card Programs
    Marriott International Jun 2007 - Mar 2011
    Bethesda, Md, Us
    Managed partner relationships, product enhancements, and marketing for the international Marriott Rewards cobrand credit cards. Directed acquisition and cardmember marketing for products across direct mail, email, web placements, SEO, paid search, affiliate programs, social media, call transfer, and on-property.• Doubled number of cardmembers on Canadian product in 2 years.
  • Marriott International
    Acquisitions Manager, Loyalty Marketing
    Marriott International May 2006 - Jun 2007
    Bethesda, Md, Us
    Managed new member acquisitions for the Marriott Rewards program across all marketing channels including direct mail, email, digital, on property collateral at hotels, and airline partner campaigns.
  • Elsevier
    Product Manager
    Elsevier Jan 2003 - Oct 2004
    Amsterdam, North Holland, Nl
    Managed marketing of subscription products across 3 product lines (Dental, Nursing & Veterinary) with a focus on direct mail communications, email promotions and journal presence at medical and nursing conferences to increase overall circulation of each product.
  • Elsevier
    Marketing Communications Manager
    Elsevier Dec 2001 - Jan 2003
    Amsterdam, North Holland, Nl
    Coordinated marketing communications for medical and nursing journals across Marketing and Advertising Sales. Created new global information packet program to enable foreign offices to promote U.S. products to their own markets to increase awareness and foreign circulation.
  • Elsevier
    Advertising Sales Coordinator
    Elsevier Oct 1999 - Dec 2001
    Amsterdam, North Holland, Nl
    Provided support for Advertising Sales team and negotiated renewals of annual sponsorship sales agreements with over 20 pharmaceutical companies.

Jacqueline Taylor Skills

Direct Marketing Database Marketing Marketing Marketing Communications Advertising Business Strategy Strategic Planning Budgets Crm Social Media Marketing

Jacqueline Taylor Education Details

  • American University - Kogod School Of Business
    American University - Kogod School Of Business
    Finance And International Marketing
  • Penn State University
    Penn State University
    Marketing

Frequently Asked Questions about Jacqueline Taylor

What company does Jacqueline Taylor work for?

Jacqueline Taylor works for Marriott International

What is Jacqueline Taylor's role at the current company?

Jacqueline Taylor's current role is Senior Director, Global Enterprise Partnerships at Marriott International.

What is Jacqueline Taylor's email address?

Jacqueline Taylor's email address is ja****@****ott.com

What schools did Jacqueline Taylor attend?

Jacqueline Taylor attended American University - Kogod School Of Business, Penn State University.

What skills is Jacqueline Taylor known for?

Jacqueline Taylor has skills like Direct Marketing, Database Marketing, Marketing, Marketing Communications, Advertising, Business Strategy, Strategic Planning, Budgets, Crm, Social Media Marketing.

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