• Utilized CRM system “Mobile Intel” to prospect, identify key opportunities to drive business sales calls resulting in increased market share.• Managed a wide geographic territory of 200+ client locations successfully. •Delivered samples, product knowledge, managed care updates, and other valuable information to doctors and health care professionals •Grew TRX of ACTONEL percent of goal: 104%, by providing education about the products and promoting trial of the products.•Consistently achieved an average number of sales calls per day: 10.9 calls vs Nation’s 7.9 calls

• Developed and implemented integrated business relationships with veterinarians, key clinics and hospitals throughout Northern California promoting the use of Iams and Eukanuba Vet Diets.• Expanded new distribution of Iams and Eukanuba Vet Diets in 200+ new accounts, while successfully managing account information, budgets and sales materials for 500+ accounts.• Conducted and developed training programs on nutrition for veterinarians and clinic personnel resulting in an increase use of Iams products with their patients; grew total usage by 300K pounds within one year. • Participated in numerous trade shows and association meetings building the brand and network with industry professionals.

- Managed daily operations of the Lynmar Winery Advocate’s Club achieving established financial goals, ensuring a rich consumer experience, building loyalty, and ensuring consumer retention.• Controlled financial planning, cash management, inventory management, database management, content development, sales and customer service, creating consistent operational policies. • Provided leadership, direction and information that fostered team membership and a positive work environment.• Planned special events for Wine Club Members to retaining 100 % of its members for one year. • Developed creative print collateral and content material, developing a strong brand image.• Increased Wine Club by 225% from January of 2006.

-Hand-picked for newly developed corporate role to educated media and trade regarding winegrowing, winemaking and seasonal activities in the vineyard and winery; as well as distinctions between varieties, brands, regions, and producers from around the world.• Developed seminar guides for MacMurray Ranch visits and created educational materials, educating customers and driving wine sales.• Accountable for both the location and staff management responsibilities of MacMurray Ranch, a 500-acre vineyard and hospitality center for invitation-only VIP guests of Gallo. • Researched, developed, coordinated and hosted visitor programs ensuring that each experience was “best in industry.” • Hosted high-level educational or “field” seminars for VIP corporate clients providing tailored marketing presentations.• Created curriculum and facilitated training for Gallo Sales representatives, teaching classes with up to 100 people.

- Successfully developed fine wine accounts in Sonoma County, building the brand as a fine wine, and changing preconceived notions of product branding in a traditionally difficult market that had been vacant for two years. • Transformed assigned territory increasing sales volume of Gallo of Sonoma in first year by 124%.• Successfully completed intensive Gallo Fine Wine Training Levels I – III which spanned one year.• Recognized as Sales Rep of the Month (October 2003 and January 2004).• Volunteered for numerous special events such as City of Hope functions and the 49er Training Camp, building good will within the community.