I am a brand builder who finds innovative ways to tell a company’s story. I use my expertise in digital marketing, social media, and content development to help elevate my organization’s message, increase brand differentiation, and increase lead generation. Proven success in developing corporate marketing strategies including campaign development, website development, marketing automation, search engine marketing, social media optimization, project management and analytics.I have a reputation for excellent communication, organization, and troubleshooting skills while working with all levels of an organization and in high paced environments. Core strengths include:Digital Marketing• Demand Generation & Lead Nurturing • Website Development, HTML, WordPress• Search Engine Optimization (SEO) and Search Engine Marketing (SEM)• Automated & Triggered Email Campaigns: Pardot, Silverpop, ExactTarget• CRM Management: Salesforce.com, Microsoft Dynamics • Social Media StrategiesContent Marketing• Writing & Editing: Website, Blog, Email, Infographics, E-books, Videos, Podcasts, Newsletters, White Papers, Surveys, Webinars, By-lined articles, Research Papers. Communications & Strategy• Staff, Vendor & Agency Management• Brand & Channel Development• Market Research & Analysis• Speaking Engagements & Event Management
Listed skills include Email Marketing, Lead Generation, Marketing Communications, Marketing, and 46 others.