Jacquelyn Pawliuk Email & Phone Number

Toronto, On, Ca

Maternity Leave

Minneapolis, Minnesota, Us

Cheerios & Adult Cereal Portfolio - Cheerios, Oatmeal Crisp, Chex, Fibre 1, Nature Valley Granola2023 Champions Award - Business Results

Minneapolis, Minnesota, Us

Mainstream Snack Portfolio - Nature Valley, Fibre 1, Fruit Roll-Ups, Fruit By The Foot, Gushers, Mott's Fruitsations, Bugles

Minneapolis, Minnesota, Us

2019 Randy O Award - Company Values2019 Champions Award - Business Results2018 United Way Corporate Campaign Co-Chair - United Way Greater Toronto Local Leaders ListBuild the strategic direction, and lead the continuous development of the Customer Integration team. Implement creative approaches to driving transformational change and increased engagement with our retail partners. Develop strong partnerships with US and Global counterparts as well as internal cross-functional Brand and Sales stakeholders to share learnings and fast-adapt winning strategies. Leverage insight, experience, and results to deliver unique internal and external customer solutions, and a best-in-class suite of marketing capabilities for the customer. Support the development of annual business plans, JBP and business reviews.

Maternity Leave

Atlanta, Ga, Us

Support the development of the annual business plan leveraging customer, bottler, and system input that outline key strategies and initiatives for Coca-Cola growth with Loblaw Companies Market Division. Sell-in upcoming innovation and new product launch campaigns, identify opportunities for customer-specific support plans, and ensure flawless execution in-store.Ensure the business plan and Coca-Cola marketing activities are developed to deliver volume, profit, and customer satisfaction commitments made to all stakeholders.Improve customer satisfaction, maintain win/win business relationship, and ensure effective communication with all key buying influences.Manage communication with the field network to ensure constant application of strategies as outlined in the business plan and flawless execution of programs.Act as the system-wide customer expert to ensure the Coca-Cola system understands customer objectives, strategies, positioning, and needs and that company programs are consistent with their needs.

Minneapolis, Minnesota, Us

2016 Strategy Magazine's Shopper Marketing Forum Speaker/Panelist2015 Sales Award - Partner of Choice2015 General Mills Women in Leadership Panel Member - Executive Presence2014 Champions Award - Business ResultsIdeate, pitch and lead strategic shopper marketing campaigns for differentiation with our customer, Loblaw Companies Limited. Build a strong pipeline of innovative and competitive promotional ideas that are in line with corporate and brand strategies as well as customer priorities.Foster and build strategic partnerships with key customer accounts, external partners, and vendors.Lead and manage the flawless execution of customer marketing campaigns, and all 360-degree support elements (design, media development, sales/merchandising commitments, experiential marketing, reporting and analysis, budget management).Conduct ongoing competitive analysis, evaluation, and reporting, and plan for implications on competitive promotional activity.

Minneapolis, Minnesota, Us

Chicago, Illinois, Us

Labatt Breweries of Canada – Budweiser:Manage the national experiential marketing campaign for Budweiser’s 2012 new product launch - Budweiser Shot.Manage a team of 12 Brand Ambassadors across 7 regions in Ontario, 4 regional managers across Canada, almost 29,000 mass consumer impressions for the brand, and 16,000 samples distributed at 76 executions nationally.Liase between the Field Sales team and Budweiser Brand team at Labatt Breweries of Canada in order to plan, manage and present on the launch of the Budweiser Shot campaign. Exceeded client-based targets from both a sales and brand equity perspective including distribution, trial and awareness. Report and provide analysis as well as presentation of weekly in-field results, schedule my team, manage national logistics, track and manage the program budget and critical path, onboard and train brand ambassadors, provide team leadership, manage payroll, develop client relations.Labatt Global Management Trainee program:Deploy AB InBev’s most elite recruiting initiative within 7 Universities across the United States including Harvard, Stanford, UPenn, and Wash UManage the application requisitions, communication and correspondences, interview preparation and support for over 900 candidates, throughout 7 phases of the 2-month application process. Additional Brand initiatives:Microsoft – Gears of War 3 LaunchNFL – Canadian Superbowl Party sponsored by Bud Light at the Sound AcademyLabatt 2012 National Sales Conference

Chicago, Illinois, Us

Ensure high-impact event execution for Budweiser client.Elevate consumer awareness and engagement levels at high profile, sponsored events.Assume additional coordinating responsibilities as a remote team lead.

Montreal, Quebec, Ca

Bell TVLead and manage various organizational and product development projects including data mining for customer retention initiatives - serving as the lead contact for a Canada-wide Bell TV RV tour, and development of product prototypes.Conduct analysis of the online customer experience involving research on the market and competitors and present findings and conclusions to the Director of Business Transformation.