Passionate about brand marketing, I thrive on empowering brands to craft compelling narratives through social media and influencer strategies. With a proven track record, I excel in driving revenue and acquiring new customers while safeguarding brand integrity. Committed to staying up-to-date with the latest industry trends and technologies to deliver impactful social media campaigns. Experienced in team leadership, I foster career and personal growth among my direct reports.
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Social Media And Influencer CosultantZipcarUnited States -
Social Media & Influencer ManagerBeacon Wellness Brands Jun 2024 - PresentNewton, Massachusetts, Us -
Digital Marketing ManagerThe Fwrd Group Apr 2023 - PresentAs a Digital Marketing Manager at the fwrd group ...- Worked with 3 clients at a time in beauty, fashion, skincare- Implemented, and optimized SEO, Email Marketing Campaigns, E-commerce- Working closely with clients to achieve optimal results for omni-channel success -
Social Media & Influencer Marketing ManagerPetedge Jan 2023 - Jun 2024Danvers, Ma, UsAs a Social Media & Influencer Marketing Manager I have..- Started, managed, and building Affliate program- Generating over $300k in revenue- Generating over 400 new customers through our affiliates- Growing our social media presence organically and collaborating with our vendors- Collaborated with Industry leaders across Social Media and In-person events. -
Influencer & Affiliate CoordinatorNira By Dermal Photonics Corporation Aug 2022 - Aug 2023Danvers, Massachusetts, UsAs an Influencer & Affiliate Coordinator I have …- Generating over +2 Million in revenue for the company with both paid and affiliate influencers- 9.4 ROI from Affiliates- Sending out new orders to influencers, tracking, and generating commission through our affiliate program- Marketing mix: 73% is influencers and affiliates- Created Paid Social Ad briefs to target audiences on Instagram, Facebook, and YouTube -
Marketing InternNira By Dermal Photonics Corporation Aug 2022 - Sep 2022Danvers, Massachusetts, Us -
Marketing ManagerKt Winery + Mom Juice Wines Jan 2023 - May 2023Denver, Co, Us -
Social Media ManagerEllis Day Skin Science Dec 2021 - Dec 2022South San Francisco, California, Us -
Social Media Marketing ManagerFitlyst Apr 2022 - Aug 2022Scheduling, Creating, and Posting 4x per week Creating engaging per day 3x per dayGenerating new followers by engaging with new audiences 3x per day Creating Reel content, video editing, choosing top-performing songs to attach to each reel Generating Hashtags and SEO to each our niche audience -
Influencer AssistantGrande Cosmetics, Llc Mar 2022 - Jun 2022White Plains, Ny, UsScouting out Micro and Macro Influencers that follow Grande Cosmetics' like-minded brandImporting these influencers into a Google Sheet to be viewed by my supervisor Generating a minimum of 100 + influencers per weekSeeking out influencer for affiliate, ambassador, paid social posts, and gifting campaigns -
Social Media Strategist- Tiktok617 Living Jan 2021 - May 2021Achieve marketing targets through the design of social media strategiesManage٫ create and publish original٫ high-quality contentKeep content on social media up-to-dateCollaborate and communicate with writers and designers to ensure content is appealing and informative for the readerCollaborate with Marketing and Product development teams to create social ‘buzz’ regarding new product launchesFacilitate communication between client and company by responding to queries٫ getting reveiws٫ or organizing chats (and other methods)Prepare weekly and monthly reports on web traffic and ROIMonitor SEO and user engagement and suggest means by which to optimize contentCommunicate with industry professionals via social media to create a strong networkTrain internal teams on social media strategy in order to maintain a cohesive brand strategy across social media.Stay up-to-date with new digital technologies and social media best practices -
Social Media & Content InternshipThe Polished Decade May 2020 - Aug 2020A Local, Female Owned BrandAssist with streamlining company social media accounts to ensure uniform content and all posts are on-brand.Content Creation – Write captions using SEO best practices, in-feed posts for the Instagram page, and the potential to create a weekly newsletter for customers.Increase the number of followers we have on Instagram by following and engaging with potential clients, liking, commenting, and overall engagement.Monitoring and replying to Direct Messages from clients with direction from the owner, both product questions, order inquiries, and praise.Posting Instagram photo's frequently, daily on feed, often on stories.Build Instagram & Facebook ‘likes’ and 'follows' by approaching potential clients and candidates through other social media channels (Pinterest, Youtube, etc.) and email marketing campaigns.Research top producing hashtags in Instagram, and implement them into the feed.
Jada Andrade Education Details
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Merrimack CollegePublic Relations
Frequently Asked Questions about Jada Andrade
What company does Jada Andrade work for?
Jada Andrade works for Zipcar
What is Jada Andrade's role at the current company?
Jada Andrade's current role is Social Media and Influencer Cosultant.
What schools did Jada Andrade attend?
Jada Andrade attended Merrimack College.
Who are Jada Andrade's colleagues?
Jada Andrade's colleagues are Arbaz Mazhar, Maxwell Bulger, David C., Amy Szeto, Alexandria (Lexie) Hartman, Matthew Howes, Ube Urban.
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