Developed and executed comprehensive PR strategies to enhance brand visibility and reputation across media platforms.Conducted research to identify influencers and publications aligned with brand values, monitoring trends and engagement metrics for collaboration opportunities.Developed tailored media kits and press releases, showcasing Artisan Barber’s services and pitching collaboration ideas to influencers and media outlets.Managed outreach, sending 10+ personalized pitches weekly to influencers and journalists, coordinating appointments, and ensuring timely content creation and coverage.Negotiated partnership terms with influencers and their management, ensuring smooth communication and mutually beneficial collaborations.Tracked media coverage and influencer engagements, providing reports on campaign outcomes and brand visibility.

Managed all social media platforms, creating compelling content and spearheading end-to-end marketing campaigns, that resulted in a 30% increase in overall brand engagement and a 15% boost in follower count, implementing KPI analysis to track and optimize results.Lead proactive outreach initiatives, establishing 15 new strategic partnerships and maintaining relationships with existing partners. Skillfully coordinated sponsorship opportunities, like music festival pop-up activations, that significantly elevated brand visibility, resulting in a noteworthy 30% increase in engagement KPIs from collaborative content.Developed and maintained project status documents providing updates on event and campaign budgets, content schedules, fundraiser progress, and KPI analytics.Developed and maintained project status documents, offering real-time updates on campaigns.•Managed project budgets ranging from $5,000 to $50,000, overseeing expenses and allocations for optimal financial efficiency.•Coordinated content schedules, ensuring seamless execution of campaigns and events. •Monitored fundraiser progress, consistently meeting and exceeding set goals. o Conducted KPI analytics to assess and enhance project performance.

Crafted custom cocktails and provided personalized drink recommendations to elevate the guest experience.Supported the lead bartender in updating the cocktail menu, contributing unique recipes that became customer favorites.Managed bar setup and closing, ensuring a clean and organized workspace.Handled high-volume service during peak hours with speed and accuracy.Built rapport with regular customers, fostering a welcoming atmosphere.Tracked inventory and coordinated with vendors to maintain quality and reduce waste.

Supported current production needs by moving items between equipment, conveyors, and staging areas.Communicated with other crew members via walkie-talkies to coordinate​ production activities.Collaborated with the production team to facilitate smooth operations, avoiding disruptions and delays.Inspected equipment to verify performance and functionality, managing wear and tear.

Provided bartending services at various private events, including weddings, corporate parties, and private functions.Tailored cocktail menus to suit event themes and client preferences, ensuring a unique experience.Delivered high-quality service to large guest lists, maintaining speed and efficiency under pressure.Set up and broke down bars, ensuring smooth service and a clean environment.Engaged with guests, providing personalized drink recommendations and creating a fun atmosphere.Coordinated with event planners to ensure seamless event execution and client satisfaction.

Crafted engaging articles and dynamic short-form videos, demonstrating proficiency in creating compelling content for diverse audiences.Developed and executed targeted email and SMS marketing campaigns, showcasing strategic approaches to enhance brand visibility and engagement.Conducted in-depth analysis of website traffic, adapting content strategies to meet evolving needs and interests of visitors.Implemented a targeted SEO strategy, resulting in significant improvements in search result rankings and online visibility.

Filmed, edited, and distributed captivating sports content across various team social media accounts, showcasing the college's athletic achievements and fostering strong connections with the online audience.Led community management on digital platforms, responding to inquiries, fostering positive interactions, and building a favorable reputation for the athletic department.Created presentations illustrating the tracking of content engagement across various platforms and offering new ideas for engaging content.Wrote engaging articles and produced short form videos for a variety of clients including local businesses, online retailers and influencers.Developed email and SMS marketing campaigns Analyzed website traffic and developed content to meet the needs and interests of website visitors.Improved search result rankings with a ​targeted SEO strategy.

Helped set up sound, lighting,​ and camera angles.Assisted with the development of stories for film projects.Performed diverse administrative tasks in support of the production team.Acquired footage and video from outside sources for editing and incorporation for broadcasts.Digitized and logged video and audio footage.

Created Powerpoint Presentations on social media progress, managed the company’s social media pages, scheduled meetings, made calls to confirm filming permits, sent out event invitations, documented information for important projects, and assisted with broadcast productions run​ by the office.