Jade Appleby Email & Phone Number

Cramlington, Northumberland, Gb

Management of global marketing for CMP including: • Development of marketing strategy in line with business objectives/KPIs• CMP brand including brand guidelines and associated branding elements • Internal communications working alongside HR to develop employee engagement, as well as tracking using NPS surveys • Digital marketing including SEO, PPC, content marketing and email marketing • Managing digital data alongside implementation of PIM system, aligning with key data standards such as ETIM • Budgeting with monthly forecasting • Managing and developing a team of six

Cramlington, Northumberland, Gb

•Managing all digital marketing activities for the business on a global scale• Leading development of new websites including multi-language sites• SEO of all CMP websites, as well as monitoring and reporting on performance using Google Analytics & Accuranker • PPC strategy across Google & Bing• Working with international agencies to improve performance of international sites • Developing integrated campaigns to launch new products globally• Developing internal communications plans • Implementation of new internal communication initiatives to improve employee engagement • Management of internal newsletter, digital communication screens and noticeboards• Managing two members of staff

Cramlington, Northumberland, Gb

• Assisting with updates to marketing literature • Developing marketing materials for design and print • Project managing an area of the new ERP system implementation • Coordinating advertisements in global publications • Managing event attendance for global exhibitions

Cramlington, Northumberland, Gb

• Raising customer order using an ERP system • Dealing with customers via telephone and email communications • Organising shipment of goods to customers including use of various freight forward systems

Professional Diploma In Digital Marketing

Bachelor'S Degree, Advertising Management

A Levels & Gcse'S