Employment Sales and Marketing Liaison, Professional Healthcare Resources, Richmond, VA• Account Manager working directly with physicians, care organization acute hospital, skilled nursing facilities and residential care facilities.• Designed and created marketing communication materials and handled promotion via education, community events and in-services.• Efficiently explained our service lines to patients and families, doctors and clinical staff and in community forums• Developed strategic analysis tools as marketing plans, SWOT analysis, productivity reporting and forecasting techniques to expand and capitalize all business.• Served as the lead Educational Speaker for our Sales Team conducting 8 to 10 Educational In-services to key healthcare professional regarding our service product• Increased homecare referrals by 50% since employment with the company. 2012 -Present

Sales and Marketing Director, Consulate Healthcare Company, Richmond, VA• Responsible for building the facilities census by increasing referrals through territory development and strategic marketing planning. • Succeeded in developing and maintaining strong relationships with clients by providing exceptional customer service management • Used analytical data to lead the team on special projects to develop and create sales strategies and marketing tactics to effectively educate referral sources and clients about services.• Responsible for planning community events, tradeshow as well as territory marketing for several facilities.• Branded rehab program and Long Term Care program and marketed through print materials, Internet marketing and online portals.• Drove the building’s occupancy from an 83% to a 94% and above for the last 2 years.• Increased hospital, community and home health agency referrals by more than 50%• Promoted to a Level 2 Director after 1 year of being with the company