• Develop, implement and manage our social media strategy after conducting research, messaging and audience identification • Plan, create and share new content on a daily basis that builds meaningful customer connections, increases brand awareness and encourages community members to engage with the brand • Collaborate with sales and marketing teams to develop social media campaigns • Create editorial calendars and syndication schedules, while developing ideas and tactics that build a social presence • Analyze the appropriate social data/metrics, insights and social media best practices to measure the success of every social media campaign • Builds a network of influencers to create mass awareness and affinity for the organization and the brand

Consistently driving sales and identifying target markets to meet customer needs. Achieved monthly sales goals and increased membership base, resulting in recurring business. Collaborated with management on a daily basis to strategize the best way to increase membership and travel sales. Tracked and maintained inventory levels within corporate guidelines, and assisted with cycle counts and tagging of merchandise. Responsible for collecting and recording deposits and final payments.

Developed an editorial content strategy and segmented content to increase engagement and page growth. Implemented company social media strategy across Facebook, Twitter, and Instagram. Worked with news staff to gather information, create and build completed stories for digital platforms and television broadcasts. Managed reporters and photographers in a high-pressure, deadline-driven environment. Developed stories by cultivating key contacts, investigating news tips and tracking police scanners

Generated and pitched captivating ideas for news and feature stories. Conducted live interviews and assisted in on-air productions. Edited daily digital content and posted across digital platforms and social media. Researched and gathered information to support and fact check news stories.

Provided excellent customer service to a diverse group of clients including students, employees and visitors via in-person, on the phone or through emails. Acted as a liaison between students and staff to ensure that our patrons were fully satisfied. Extensive knowledge of library programs such as Interlibrary Loan and OhioLink. Maintained online catalog including: reference services, photo indexing and cataloging books.

Coordinated and developed content for social media platforms including Instagram and Facebook. Managed social media accounts to maintain brand image and provide engaging content for viewers. Brainstormed and produced monthly stories to captivate the Clique Media Group audience with interests in fashion, journalism, career building and self-development.