Jade Amic Email and Phone Number
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Jade Amic personal email
I believe the world is changed by big ideas and people brave enough to bring them to life - as creative problem solvers, we have the power to change the world, and we can change it for the better.Based in Amsterdam, I bring over 15 years of experience that bridges the gap between strategic thinking and impactful creative solutions. I’ve honed my skills across global agencies (Ogilvy, VMLY&R, Wunderman, FCB) and client-side roles (scale-ups, tech startups, SaaS), crafting iconic campaigns for global brands like Coca-Cola, Toyota and B2B leaders like Miro. My experience in both agency and client-side environments has equipped me with a deep understanding of the complexities of the modern marketing landscape.My passion and approach extend far beyond creative execution. I understand the commercial impact of advertising and focus on driving results through powerful, integrated campaigns that resonate with audiences. While awards are a testament to the effectiveness of my collaborative teamwork (including Cannes Lions, One Show, Webby Awards and 3rd top Art Director in Africa and the Middle East), my greatest satisfaction comes from creating work that truly connects. With a strong foundation in strategic thinking and a proven track record of delivering award-winning campaigns for global brands, I am confident in my ability to drive meaningful impact for brands and people. I thrive in fast-paced, collaborative environments and have a proven ability to build high-performing teams. My passion for data-driven insights allows me to create campaigns that not only resonate emotionally but also deliver tangible business results.My key strengths:- Strategic storytelling: Translates consumer insights into clear, impactful briefs that inspire award-winning creative work.- Agile collaborator: Thrives in fast-paced environments, fostering strong relationships and ensuring alignment with stakeholders.- Empathetic leader: Develops high-performing teams, identifies strengths, and nurtures a positive work culture.- Results-oriented: Delivers measurable outcomes through insight-driven campaigns.- Global perspective: Brings an inclusive and curious viewpoint to every project.- Creative innovator: Experiments with new tools and techniques to create engaging experiences.- Stakeholder-focused: Ensures creative and strategic work aligns with business goals and human-centered values.Let's chat! 🚀
Human.Nature
View- Website:
- humannature.agency
- Employees:
- 2
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Creative Brand Strategist | Tech | Sustainability | Storyteller | Speaker | Workshop Facilitator I FounderHuman.NatureAmsterdam, Nh, Nl
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Head Of Strategy & Creative I FounderHuman.Nature Oct 2023 - PresentBuilding better brands for a better planet.Storytelling & brand building for purpose-driven companies. We build brands that inspire belief and help purpose-driven companies tell their stories. From growing female sports teams to developing a SaaS product that lowers carbon emissions, if you’re making a difference, we’re there to help you amplify that.
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Senior Brand CreativeMiro Oct 2023 - Jan 2024San Francisco, California, UsMiro is an innovation workspace designed for teams of every size, everywhere, to dream, design, and build the future together. Their mission? To empower these teams to create the next big thing, powered by AI at every step of the way. Over 70 million users around the world rely on Miro to untangle complex ideas, put customer needs first, and deliver products and services faster. All supported by best-in-class security, compliance, and scalability. - Lead strategic and creative concepts, art direction and design on a number of projects across events, video, illustration and animation.- Collaborated with producers, animators, copywriters, designers and illustrators- Worked on diverse projects spanning events, video, illustration, and animation -
Head Of Marketing | StrategyContainer Solutions Sep 2021 - Sep 2023Amsterdam, North Holland, NlIn my role at Container Solutions, I collaborated with the executive team to develop brand and marketing strategies. I also led a cross-functional team covering various aspects of marketing. My responsibilities included developing data-driven strategies, achieving quarterly OKRs, fostering a safe work environment, and establishing a competency framework for team growth. Key achievements included a significant increase in marketing lead generation, building a high-performing marketing team, defining the company's human-centered vision, deriving core values through workshops, and improving collaboration between marketing and sales teams. -
Creative Strategist | Head Of ContentContainer Solutions Dec 2019 - Sep 2021Amsterdam, North Holland, NlIn my role as a creative strategist at Container Solutions, I played a vital role in shaping the company's marketing strategy and providing creative direction. Subsequently, during the COVID-19 pandemic, I transitioned into the Head of Content role, where I reimagined our content approach, fostered team collaboration, and emphasized brand building in uncertain times. My responsibilities included persona development, data-driven decision-making, and the development of marketing and content strategies. I also played a significant role in breaking down silos within the team and launched "WTF is Cloud Native?" as a thought leadership brand.
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Creative Director (Art Direction And Design)Vmly&R Nov 2018 - Jun 2019New York, New York, UsVMLY&R - Global network. One of South Africa's top-ranked full-service marketing agencies.As a working Creative Director I managed a team of 10 -12 creatives (copywriters, art directors and designers) across multiple accounts, and supervised the entire creative process. I was part of a working creative team with my writer, running with our own campaigns.My responsibilities included:• Strong conceptual skills and a solid knowledge of the digital landscape and beyond.• Creating and delivering polished client presentations that demonstrate a clear vision of how the work addresses the client brief.• Leading by example and mentoring younger creatives in their development.• Working collaboratively as part of a larger team• Regular progress meetings with team members to ensure they reach their goals.Successes included:• Nurturing and building strong client relationships• Establishing a culture where my team trusts me to guide them and push them to create their best work • We are a strong female leadership team breaking stereotypes as we go.Brands: Standard Bank (South Africa & Africa), Nando’s -
Associate Creative Director (Art Direction And Design)Vmly&R Jul 2017 - Oct 2018New York, New York, UsAs Associate Creative Director I reviewed work across multiple accounts, and supervised the entire creative process while being part of a working creative team. I reported directly to my Creative Director. My responsibilities included:• Strong conceptual skills and a solid knowledge of the digital landscape and beyond.• Creating and delivering polished client presentations that demonstrate a clear vision of how the work addresses the client brief.• To lead by example and mentor younger creatives in their development.• Work collaboratively as part of a larger teamSuccesses included:• Joining the team when client relationships were strained and managing to rebuild strong, respectful and trustworthy relationships between us and the client.• Growing a confident, hard-working team.• Winning the first awards for VML and Nando’s:• Social campaign• Online ordering app• Being lead designer on an award winning app for Nando’s.• First time awards finalists for our Standard Bank Africa client.Brands: Standard Bank (South Africa & Africa), Nando’s and Liberty
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Integrated Creative DirectorFcb Africa Jan 2017 - Jun 2017Sandton, Gauteng, ZaFCB Africa - Full service global creative agency.As Integrated Creative Director I reported directly to the Executive Creative Director. I was lead designer/art director as well as Creative Director for the fully integrated Barclays Sell-down announcement campaign that launched across Africa on the same day. My responsibilities included:• Strong conceptual skills and a solid knowledge of managing and leading integrated campaigns: Print, TV, OOH, Digital, Social.Successes included:• Leading the team that successfully launched the Barclays Sell-down campaign across Africa, at the same time, across print, digital and social, from a little war room in Sandton, South Africa. • Each country had the work created in their native language so each piece was unique.• Along the way I built very strong relationships with the clients which meant working as a team throughout, making a mammoth task a lot more achievable.Brands: Absa and Barclays Africa Group -
Senior Integrated Art DirectorOgilvy & Mather Apr 2016 - Dec 2016New York, Ny, UsOgilvy - Part of one of the largest marketing communications networks in the world.As Senior Integrated Art Director I reported directly to the Creative Directors. I moved between the digital side of the agency (Gloo) and the Above the Line (ATL) side where I worked as an integrated team with my copywriter, focusing on integrated campaigns.My responsibilities included:• Conceptualising and executing fully integrated campaigns across ATL, social and digital platforms, including interface design.Successes included:• Working with the team from a technical perspective on the Huggies Baby Marathon campaign that won at Cannes, One Show and many local awards shows.• Successfully updating the UI design for the KFC website.Brands: KFC, Huggies, MTV, Castle Lager -
Senior Integrated Art DirectorWunderman Apr 2014 - Feb 2016Aqua (Wunderman) - Digitally focused WPP global creative agency.As Senior Integrated Art Director I reported directly to my Creative Directors. Here I worked on ATL, digital and social campaigns. My responsibilities included:• Conceptualising and executing fully integrated campaigns across ATL, social and digital platforms, including interface design.• As lead designer/art director on ShowMax I was responsible for heading up the concept and design to launch a new video on-demand service in South Africa.• Guide and mentor the junior teams.• Focus on design and interface design.Successes included:• Working on three winning pitches in my two years there.• Winning the ShowMax pitch – we were a ‘digital agency’ up against traditional agencies and we won the full account. The pitch winning concept was later used as the first brand campaign.• Successfully launching ShowMax to the country.Brands: Coca-Cola, Mercedes, ShowMax, DStv, MTN, Nokia -
Senior Digital Designer I Art DirectorFcb Africa Jan 2013 - Mar 2014Sandton, Gauteng, ZaAs Senior Digital Designer/Art Director I reported directly to the Executive Creative Director and Creative Director. It was during this time that I was put into a creative team with my copywriter and our chemistry was great from the very beginning.My responsibilities included:• Conceptualising digital and experiential campaigns that extended above the line ideas.Successes included:• was lead designer on an Eskom campaign that won a Webby Honoree.• We won an FWA for our Toyota Rav 4 Outdoor Website campaign.• Won six awards for Toyota in 2013.Brands: Toyota, Eskom, Cadbury - Mondelez
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Middleweight Digital DesignerFcb Africa Jul 2012 - Dec 2012Sandton, Gauteng, ZaMiddleweight Digital Designer – Hellocomputer + Mesh (FCB Africa) A full service digital agency that offers expertise in theconceptualization, development and management of online communications campaigns.As Middleweight Digital Designer I reported directly to my Creative Director. Here I worked very closely with writers in the team and other designers. We were all a creative mash up that made great work.My responsibilities included:• Strong conceptual skills and a strong knowledge of the digital landscape.• Taking a big idea and translating it conceptually across digital, experiential and social.• Strong design skills and quick turn around production times of all digital elements.• Highly crafted interface designs.Successes included:• Winning my first industry awards.• Working with Lewis Hamilton on an award winning Vodacom campaign.Brands: Toyota, Eskom, Vodacom
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Middleweight Digital DesignerFcb Africa Jun 2010 - Jul 2012Sandton, Gauteng, Za
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Digital DesignerFcb Africa Sep 2009 - Jun 2010Sandton, Gauteng, ZaAs a Digital Designer I reported directly to the Creative Director. This was my first industry job and I absorbed everything I could from my seniors. My responsibilities included:• Digital concept and rollout of campaigns, mailers, banners and activations. Brands: Toyota, Eskom, Vodacom
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Multimedia DesignerFreelance Jan 2009 - Sep 2009
Jade Amic Skills
Jade Amic Education Details
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Vega SchoolDigital Communication And Media/Multimedia
Frequently Asked Questions about Jade Amic
What company does Jade Amic work for?
Jade Amic works for Human.nature
What is Jade Amic's role at the current company?
Jade Amic's current role is Creative Brand Strategist | Tech | Sustainability | Storyteller | Speaker | Workshop facilitator I Founder.
What is Jade Amic's email address?
Jade Amic's email address is ja****@****b.co.za
What schools did Jade Amic attend?
Jade Amic attended Vega School.
What skills is Jade Amic known for?
Jade Amic has skills like Art Direction, Creative Direction, Advertising, Typography, Graphic Design, Logo Design, Corporate Identity, Concept Development, Web Design, Creative Strategy, User Interface Design, Integrated Marketing.
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