Jade Coote

Jade Coote Email and Phone Number

I help energise teams to fuel business success through innovative marketing strategies @ Brother International Australia
Jade Coote's Location
Sydney, New South Wales, Australia, Australia
Jade Coote's Contact Details

Jade Coote personal email

n/a

Jade Coote phone numbers

About Jade Coote

I put my passion for telling a brand’s story and creating client-focused, innovative marketing strategies to work, by bringing people together with energy, laughter and just a tiny bit of control to deliver on strategic business objectives and unprecedented business results.My love for science, art and a natural curiosity into human behaviour ultimately led to a career in marketing; leading broad ranging and agile teams across B2B and consumer brand, strategy, digital, products, events and marketing communications.

Jade Coote's Current Company Details
Brother International Australia

Brother International Australia

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I help energise teams to fuel business success through innovative marketing strategies
Jade Coote Work Experience Details
  • Brother International Australia
    Head Of Marketing
    Brother International Australia Jan 2022 - Present
    Eastern Creek, New South Wales, Au
    Lead and develop BIA marketing team; consisting of brand, product marketing, digital, events, sustainability, customer care and design, across all business categories (printing & scanning, labellers & mobility, sewing & craft, direct to garment)Collaborate with Strategy, Sales and Marketing teams to uncover insights for developing marketing and branding strategies for existing and new productsOversee and grow the marketing department by identifying opportunities in existing and potential new channelsIdentify short- and long-term scheduling and resource needs, including development and management of annual marketing budget, and expendituresUnderstand key performance metrics and tracking tools for market research, forecasts, competitor analyses, campaign results, and consumer trends, and translate results into actionable insights for marketing team
  • Google
    Product Marketing Manager
    Google Apr 2021 - Jan 2022
    Mountain View, Ca, Us
    Google APAC SMB Marketing plays a pivotal role in the strategy and support of the 14 regional marketing teams to develop and activate the Google Partners ecosystem to grow same store programs. Key responsibilities include of this Product Marketing Manager, Parental Leave role included:1. Leveraging and creating marketing programs, to reach Google Partners, mid market and App Dev customers2. Localisation and execution of marketing programs in 14 regions within APAC3. Working closely with the local marketing managers to execute and deliver high quality campaign assets including social, eDM, DM and event campaigns, landing page development and training decks4. Monthly dashboards preparation and reporting on performance vs. targets, OKR and KPIs to monitor the health of Google SMB SSG marketing and optimise campaigns for future performance5. Deep collaboration between local teams to foster an open culture of shared learnings and experiences 6. Market research and analysis of new and emerging markets
  • Self-Employed
    Marketing Consultant
    Self-Employed Aug 2020 - Apr 2021
    Consulting into a select number of businesses working on short and longer term contracts in the B2B and B2C space including tech, lifestyle, events and startup organisations.Specialising in the creation of go-to market strategy, channel sales and marketing programs, digital marketing,social media, demand generation, email marketing and events (online and face to face).As a result of Covid-19 and a global company restructure, my previous Marketing Director role was made redundant. While I took some time out to search for my next permanent role, I commenced this marketing consultancy business on a part time basis while spending time relishing the opportunity to spend even more time with my then 9 year old son.
  • Crestron Electronics
    Director Of Marketing, Anz
    Crestron Electronics Nov 2019 - Jul 2020
    Rockleigh, Nj, Us
    Main Challenges and Responsibilities:1. Leadership and strategic direction of marketing, product and training departments; evaluating, developing and executing on marketing strategy, plan and management of budget and regular reporting locally and to US2. Brand Voice – develop brand strategies to maintain Crestron’s leadership in the AV market and tap into new UC market3. Agency Relationships – manage performance and costs of various external agencies and suppliers including events, digital and design4. Digital Marketing – launch Crestron first digital marketing including brand awareness, demand generation campaign and social media to deliver leads to Crestron sales team and partners5. Strategic partnerships – marketing collaboration with Microsoft, Zoom, Intel, Sonos
  • Crestron Electronics
    Marketing Manager, Asia Pacific
    Crestron Electronics Apr 2019 - Nov 2019
    Rockleigh, Nj, Us
    1. Leadership and strategic direction of APAC marketing, including regional Marketing Managers in Singapore, Hong Kong, India and China as well as hands on management of ANZ region; evaluating, developing and executing on marketing strategy, plan and management of budget and regular reporting locally and to US2. Brand Voice – develop brand strategies to maintain Crestron’s leadership in the AV market and tap into new UC market across APAC3. Agency Relationships – manage performance and costs of various external agencies and suppliers including events, digital and design and economies of scale for this region4. Digital Marketing – launch Crestron first digital marketing including brand awareness, demand generation campaign and social media to deliver leads to Crestron sales team and partners and influence key stakeholders to invest in this long term strategy5. Strategic partnerships – marketing collaboration with Microsoft, Zoom, Intel, Sonos
  • Swimming Nsw
    Marketing & Communications Executive
    Swimming Nsw Jan 2006 - Jul 2008
    Homebush, Nsw, Au
    Swimming NSW purpose is to operate as an administrative agency of swimming in NSW. It's mission is to foster, control and develop swimming in NSW.Swimming NSW currently maintains a membership of over 37,000 members and over 380 clubs.
  • Netball Nsw
    Event Manager
    Netball Nsw Jan 2004 - Jan 2006
    Sydney Olympic Park, Nsw, Au
  • Pitney Bowes
    Marketing Assistant
    Pitney Bowes 2002 - 2004
    Stamford, Ct, Us

Jade Coote Skills

Product Marketing Marketing Management Marketing Strategy Marketing Communications Product Management B2b Market Research Product Development Market Analysis Competitive Analysis International Marketing Event Management Online Advertising Marketing Direct Marketing Digital Marketing Sponsorship Online Marketing Email Marketing Advertising Strategy Business Strategy Management Business To Business

Jade Coote Education Details

  • Western Sydney University
    Western Sydney University
    Master Of Business (Marketing)
  • Laurel Papworth
    Laurel Papworth
    Advanced Social Media Training
  • Western Sydney University
    Western Sydney University
    Sports Marketing
  • Mitchell High School
    Mitchell High School
  • Kerwin Rae
    Kerwin Rae
    Social Media Marketing
  • Cxl
    Cxl
    Technical Content Marketing
  • Mental Health First Aid
    Mental Health First Aid
    Mental Health

Frequently Asked Questions about Jade Coote

What company does Jade Coote work for?

Jade Coote works for Brother International Australia

What is Jade Coote's role at the current company?

Jade Coote's current role is I help energise teams to fuel business success through innovative marketing strategies.

What is Jade Coote's email address?

Jade Coote's email address is ja****@****mfy.com

What is Jade Coote's direct phone number?

Jade Coote's direct phone number is +614137*****

What schools did Jade Coote attend?

Jade Coote attended Western Sydney University, Laurel Papworth, Western Sydney University, Mitchell High School, Kerwin Rae, Cxl, Mental Health First Aid.

What are some of Jade Coote's interests?

Jade Coote has interest in Children, Health And Fitness, Environment, Digital Photography, Travel, Arts And Culture, Health.

What skills is Jade Coote known for?

Jade Coote has skills like Product Marketing, Marketing Management, Marketing Strategy, Marketing Communications, Product Management, B2b, Market Research, Product Development, Market Analysis, Competitive Analysis, International Marketing, Event Management.

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