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As the Head of BDR at Envoy, I lead a team of 40+ BDRs and managers across three locations, generating up to $2 million in pipeline per quarter for SMB, MM, and ENT segments. I have 10+ years of international experience in SaaS sales, marketing, and product, with a focus on BDR management and strategy for the last 5 years.I am passionate about making a big impact at smaller start-ups, where I can leverage data to optimize workflows, processes, and campaigns, and collaborate with cross-functional teams to drive the business forward. I am also a versatile and adaptable professional, who can wear many hats and take on any project or initiative that will help the company move the needle. I thrive on sales and management opportunities, as well as public speaking engagements, where I can share my insights and expertise with others.
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Senior Manager, Smb AesEnvoy Aug 2023 - PresentSan Francisco, California, Us -
Head Of BdrEnvoy Feb 2022 - Aug 2023San Francisco, California, UsManage a team of 6 BDR Managers and 34 BDRs across San Francisco, Denver, and LondonResponsible for inbound and outbound opportunity creation and closed/won ARR for SMB, MM, and ENT business segments, generating up to $2 Million in pipeline per quarterRecruit, hire and train new BDRs and develop career and promotion paths for existing BDRsWork with marketing to ideate on campaigns, improve lead quality and iterate on SLAsSupport Envoy’s switch to an ABM strategy, rolling out 6sense and developing new workflows for outreach based on account prioritizationCollaborate with sales strategy and operations to develop new workflows and processes to make the BDR organization more efficient (qualification criteria, target account lists, activity tracking)Partner with enablement to lead group-wide trainings, roll out JB Sales, and debut a BDR Professional development program to ensure BDRs are ready for their next roleDocument process and continue to iterate on ROE as business needs changeCollaborate with the sales organization to ensure strong partnership between BDRs and their AEsDevelop SPIFFs to help push the BDR organization to attain even better results -
Business Development Manager, EnterpriseEnvoy Nov 2021 - Feb 2022San Francisco, California, UsHired and managed a team of 12 Enterprise BDRs, achieving monthly target of 12 opportunities per BDRImplemented Orum Auto-Dialer to increase call volume by 300%Created persona-based sequences for standardized outreachAdvocated for a target account list to improve BDR focus -
Business Development Manager, InboundEnvoy Jan 2020 - Nov 2021San Francisco, California, UsManaged and hired a team of 8 Inbound BDRs, generating 55 opportunities per month per BDRStreamlined hiring process/criteriaPromoted 11 BDRs over the course of 18 months to outbound BDR motionCollaborated with marketing to improve lead generation and conversion ratesImplemented sequence standardization and touch patterns in Outreach -
Director Of Sales Development And OperationsBrandcast Aug 2019 - Jan 2020San Francisco, Ca, UsOngoing management of 3 SDRs and 2 Mid-Market Account ExecutivesResponsible for accurate sales forecasts and exceeding quarterly/annual team revenue targetsIterate on sales processes including qualification criteria, sales stages, demo script and sales negotiationDevelop GTM strategy to determine which accounts the sales team should be going after based on use case, vertical, competitive landscape, and relevant value propositionsAnalyze sales conversations in Gong and use insights to influence decisions around messaging, product strategy and sales enablementCreate BI reports (sales efficiency, closed/lost analysis, etc.) for the C-level team and board on a regular basis - and presenting during quarterly board meetingsPromote Brandcast through public speaking opportunities including Digital Marketing Masterclasses around the country (avg. 40 attendees) and IMPACT Live Conference (550+ attendees) -
Sdr Program ManagerBrandcast Apr 2019 - Aug 2019San Francisco, Ca, UsCreated the first SDR program at Brandcast, tripling the size of the team in 4 months and growing opportunity creation by 400% across the company within the first quarter of the program (25 opportunities created in Q4 2018, 100+ opportunities created in Q1 2019)Recruited, interviewed, hired, managed and trained all incoming SDRsImplemented and created structure around all SDR-used technologies including SalesLoft, Pardot, LinkedIn Sales Navigator, Gong and LushaWorked closely with marketing, customer experience, and product management to provide feedback on which marketing programs were working and how we needed to change product strategyWrote copy for all outgoing sales cadences, including following up with inbound leads/event attendees and outbound outreach -
Product Marketing ManagerBrandcast May 2018 - Mar 2019San Francisco, Ca, UsCreated sales enablement materials including pitch decks, product demo and scripts, product one-pagers, etc.Defined and executed GTM strategy for feature and product launches (Content Editor, Team Accounts and Brandcast for Salesforce on the Salesforce AppExchange) including internal initiatives (customer research, Beta programs, sales enablement) and external communications (customer newsletters, blog posts, in-app product announcements, webinars, help center content)Conducted customer research interviews on a regular basis and shared insights with product management and the executive management teamManaged the product section of the corporate website and advised on content decisions for the homepageImplemented and content-planned weekly product webinar series for existing customers -
Product Marketing Manager, ApacMeltwater Apr 2017 - May 2018San Francisco, California, UsPlanned and executed GTM strategy for all features within Meltwater’s core Media Intelligence platform, including the Meltwater Mobile AppIncreased mobile adoption for Meltwater mobile application by 30% from 2017 to 2018Conducted customer interviews and summarized into monthly market feedback reports for the product management organizationRan Beta initiatives for customer advocacy group to gather feature feedback prior to general releaseCreated sales enablement materials including training, quizzes, and brochures for the sales organizationManaged an internal product advocate group of approximately 130 members across 58 offices around the world to improve communication between the product and sales organizationsLaunched new pricing and packaging strategy for Meltwater’s partner product, Sprout Social, to Meltwater’s global sales teams. Sales increased by 30% for this product from 2016 to 2017 -
Client Support, Onboarding And Partnerships ManagerMeltwater Feb 2016 - Apr 2017San Francisco, California, UsRecruited, hired, trained and managed the Customer Support team of 9 (up from 3 in Feb 2016) who were responsible for handling all incoming customer requests across Australia and New Zealand. Ensured the team hit their KPIs on number of tickets solved, client satisfaction and first response time on a monthly basisCreated learning materials and training initiatives to aid in quick employee onboarding for the roles of Customer Support Analyst, Customer Support Manager and Customer OnboarderOversaw the client onboarding process and team across Australia & New Zealand. Responsibilities included product implementation, training and adoptionCreated KPIs for the onboarding team focusing on 3 key pillars: Product Adoption, NPS/Survey Metrics, and future renewalsManaged partnerships with third party vendors in Australia (LexisNexis and TVEyes). This included working with each partner as well as Sales Operations, Executives, and Product Managers to ensure partnership success -
Client Strategy DirectorMeltwater Oct 2014 - Jan 2016San Francisco, California, UsDrove down net churn through upselling and growing customer accountsConsulted customers on their marketing and communications strategy, with a special focus on social media engagement, content, analytics, and influencer identificationHelped manage a collective portfolio of approximately 800 customers valued at $11.5 million+ AUDManaged a Customer Success Representative and assisted her in achieving monthly net retention targets -
Client Success ManagerMeltwater Oct 2013 - Dec 2014San Francisco, California, UsConsulted and renewed a customer portfolio valued at $1.7 million+ AUD annuallyManaged a team to help with personal and professional sales and account management development, with monthly individual and team targetsWorked with customers from the onboarding phase through to renewal and beyond -
Sales ManagerMeltwater Jul 2013 - Oct 2013San Francisco, California, UsManaged a team of Sales Consultants and was responsible for their personal and professional developmentResponsible for monthly team and personal targets. Exceeded all personal and team targets -
Sales ConsultantMeltwater Jul 2012 - Jun 2013San Francisco, California, UsResponsible for full sales cycle from prospecting and cold-calling, to demoing and negotiating for a portfolio of approximately 300 opportunities with deal sizes from $5,000 to $22,500Hit 11 consecutive personal quota targets starting Nov. 2012. Sold 200% of quota in Jan. 2013 and 150% of quota in Sep. 2012, Feb. 2013 and Jun. 2013 -
Dc Food Truck ExaminerExaminer.Com Mar 2012 - Oct 2013• Identify possible stories or reviews in the community and write corresponding stories to be posted on Examiner.com• Shoot and edit photography to accompany reviews on website
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Marketing InternWest End Cinema Jan 2012 - May 2012• Managed database of ticket and concession sales information to identify trends in sales and make relevant business decisions based on data• Organized promotional events in order to bring new and returning customers to the theater• Worked with local PR firm to develop a new social media strategy for the theater on social media platforms -
Freelance Writer/ReviewerParty Earth Apr 2011 - Dec 2011• Talked with locals, employees, and owners of hotspots in the DC-area.• Took photos and wrote reviews with a specialty ranking system to be posted to the Party Earth website. -
Marketing InternSmashburger Apr 2008 - Aug 2011Denver, Co, Us• Managed national Facebook page, overseeing a period of critical growth from 7,000 to over 50,000 fans and tweeted from national and 4 Colorado Twitter handles, engaging with public while maintaining brand language• Helped develop a new social media strategy on Facebook, Twitter, Foursquare, and Wikipedia• Regulated corporate website content dealing with store openings, contests, basic information, and Smashburger buzz• Assisted with new product development research for regional menu items• Worked on national marketing campaigns, including “National Smashburger Month” -
Development And Communications InternNational Geographic Channel Jan 2011 - Apr 2011Washington, Dc, Us• Wrote short descriptions about various television shows premiering on National Geographic Channel.• Evaluated a wide array of pitches, concepts and treatments for viability and relevance for the NGC brand.• Helped run NGC’s 10th Anniversary event and NGC’s Got Talent.• Attended meetings with executives from the development and communications departments, as well as the channel president. -
Pr InternLola Red Pr Jul 2010 - Jul 2010Minneapolis, Minnesota, Us• Wrote press releases, TV segment outlines, managed social media (Facebook, Twitter, Foursquare), and compiled research for clients in the Minneapolis/St. Paul area. -
Video News InternThe Washington Post Jan 2010 - Apr 2010Washington, Dc, Us• Edited reporter videos using Premiere and publish them to the washingtonpost.com website.• Published AP wire videos to the washingtonpost.com website. -
DjWvau Sep 2009 - Apr 2010• Created and Co-hosted “Sippin’ on Jaderade,” a weekly two-hour music show that aired on AU radio station.
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VolunteerNewseum Sep 2009 - Mar 2010Washington, District Of Columbia, UsActed as guide to visitors, answering questions and offering directions to hundreds of individuals. -
Cheerleading CoachI9 Sports 2009 - 2009Riverview, Florida, Us
Jade Campbell Skills
Jade Campbell Education Details
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American UniversityDouble; Broadcast Journalism And History -
John Cabot University -
Cherry Creek High School
Frequently Asked Questions about Jade Campbell
What company does Jade Campbell work for?
Jade Campbell works for Envoy
What is Jade Campbell's role at the current company?
Jade Campbell's current role is Senior Manager, SMB AEs @ Envoy.
What is Jade Campbell's email address?
Jade Campbell's email address is ja****@****ter.com
What is Jade Campbell's direct phone number?
Jade Campbell's direct phone number is +141593*****
What schools did Jade Campbell attend?
Jade Campbell attended American University, John Cabot University, Cherry Creek High School.
What skills is Jade Campbell known for?
Jade Campbell has skills like Social Media, Marketing, Editing, Strategic Communications, Sales, Video, Storytelling, Social Media Marketing, Microsoft Office, Writing, Database Marketing, Marketing Strategy.
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