- Leading teams of real-estate and business development professionals responsible for engaging asset owners and property managers and driving the adoption of property management system (PMS) and digital infrastructure that power the rental business across residential assets in the APAC region- Pursuing digital product innovations and operational excellence to maximize the net operating income (NOI) of real-estate assets- DNK PMS, in the form of software-as-a-service (SaaS), offers one powerful platform for rental property owners and managers to streamline workflow and maximize returns on their assets. Our system is tailored for countries in the APAC region, providing localizations for language, rental customs, taxes, currency, brokerage system and contract terms.

- Leading nearly 60 employees across multiple teams--including Business Development, Marketing, Creative, Customer Experience, and Business Intelligence--to drive a growth of global mobile game publishing business- Driving a corporate strategy with top priorities in the publishing business--including the expansion of publishing partnerships with game developing studios, optimization in marketing and monetization operations, and enhancement of user experiences with user-focused engagements.

- Led the team responsible for growing Google AdMob ad monetization and platform businesses with app and game publishers in Korea- Driving a thought leadership on in-app ad monetization and expanding partnership with high potential publishers

- Built Korea acquisition business strategy for Google AdWords, as the first Product Marketing Manager for SMB in Korea- Led cross-functional engagements in the mid-market acquisition to drive the growth of video ads revenue, positioning Korea as the video-first market through YouTube- Drove one-acquisition initiatives for mobile to acquire high potential app and game developers, bringing mobile solutions as the fastest growing product area- Led Google Partners program in Korea to deepen the agency partnership and to educate agency stakeholders, launching Premier Partner Academy, Pitch Bootcamp events, and co-acquisition events- Developed an online communication strategy to engage longtail advertisers at scale, introducing email nurturing path and websites for digital marketing and app marketing- Awarded two Gold, two Silver APAC Marketing Awards and one APAC SMB Award

- Coordinated strategic decision makings and execution of key business initiatives as Chief of Staff for Global Consumer Banking Head in Citibank Korea- Developed Retail Mind Campaign, a corporate campaign for mindset change, as a task force member, formulating motivation program and performance assessment model for cross-selling activities- Conducted multiple projects including the launching of Wine Club as a premium marketing in card business, refinancing opportunity in unsecured loan business, and risk analysis in SME sector

Product Manager, Automotive Audio and Visual, 2006-2010- Led a cross-functional joint project with local high-tech company for the first time in history of Sony Korea to synchronize a navigation function in car visual products, increasing revenue by 20%- Executed online communication development program; created car audio website and online contents and introduced online exclusive dealers, increasing online revenue by 250% in one yearProduct Manager, Recording Media and Energy, 2008-2010- Initiated alkaline battery business in Korea by establishing a go-to-market strategy and negotiating with major sales channel; resulted in a record high in energy business revenue- Promoted a full implementation of High Definition recording format in major broadcasting stations, achieving the highest revenue of High Definition products in APAC region in 2010Product Manager, Sony Ericsson Bluetooth, 2008- Assigned as a leading product manager to manage two product categories concurrently from 2008; analyzed market opportunities and expanded Bluetooth line-ups from two to six modelsAccount Manager, Power Retailer & E-complex Channel, 2005-2006- Performed market trend analysis and implemented sales incentive programs for audio products, creating audio oriented distribution channel in electronic complex