Jafet Martinez Email and Phone Number
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With over 16 years at the forefront of marketing and technology consulting, I've driven transformative growth for diverse companies, leveraging an innovative, data-informed strategy. My expertise encompasses a unique blend of graphic design, marketing, and data analysis, underpinning a distinctive "design meets data" approach. This fusion not only positions and elevates brands across digital and traditional media but also ensures cost-efficiency and swift turnarounds, crucial for teams with limited budgets and tight deadlines.I thrive in environments that require project management and performance metrics analysis, utilizing market research to inform data-driven strategies. My approach to multicultural marketing and media relations has been instrumental in developing comprehensive corporate partnerships, enhancing brand visibility and market penetration. My work is guided by a passion to elevate organizational missions and messages with creativity, aiming to foster social change and empower leadership.Beyond my professional life, I'm passionate about creating social change and empowering others. I seek to connect with companies and impact-driven organizations ready to lead diverse and multicultural campaigns, optimization of digital strategies to create meaningful impact, and use performance metrics to analyze results.When I'm not helping companies increase their conversion rates, you can you can find me spending time with my kids, reading one of the new Star Wars novels, or mentoring aspiring entrepreneurs.DM or email me to explore how we can collaborate towards your success.
Alpfa, Inc - Association Of Latino Professionals For America
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Digital Marketing SpecialistAlpfa, Inc - Association Of Latino Professionals For America Nov 2022 - PresentAustin, Texas, UsLed a team to orchestrate end-to-end digital campaigns, boosting engagement by over 20% through strategic analytics and targeted content.Managed cross-departmental collaboration to secure and fulfill corporate partnerships with Fortune 500s, enhancing diversity initiatives and Latinx recruitment.Spearheaded the organization’s digital marketing strategy and promoted ALPFA+ learning platform, tripling member participation in 1 year.Strategically segmented email campaigns, increasing open rates by 10%.Directed the digital marketing strategy and media relations for the annual national convention registration, elevating attendance from 3,600 in previous years to an impressive 5,400 in 2023.
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Owner | Marketing & Technology ConsultantRed Beard Media And Marketing May 2007 - PresentOversaw the digital marketing strategy for 30+ B2B and B2C small businesses, driving an average of 35% increase in online visibility and sales through targeted campaigns.Interpreted user-related needs and policies by prescribing media and marketing solutions such as SEO, Google Analytics, E-Commerce solutions tailored to help start-up and small businesses increase sales.Integrated photo, video, and podcast production to capture images for use in design material and publications.Backed up and migrated user data, replaced computers, peripherals, and printers, conducted technical support for MS Office, Windows 7, 8, 10, IOS, Adobe Suite, ADP Workforce, Solomon, Acronis, and G-Suite.
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Marketing ManagerTeach Western Mass Oct 2020 - Apr 2022Springfield, Massachusetts, UsDeveloped and executed a targeted marketing strategy, increasing diversity initiatives of Black and Latinx educator recruitment by 18% through innovative outreach programs.Increased BIPOC educator recruitment by 8% by analyzing participant data and behavior to strategize targeted marketing campaigns.Managed and maintained website content using Wordpress, Wix website builder, and HTML editors.Deployed digital marketing campaigns through Email Marketing, Social Media Advertising, SEO, Google Analytics, collateral, and CRM to target and retarget leads, increasing lead acquisition by 25%.Optimized website for traffic tracking and user retargeting leading to increased data capture, allowing for retargeting strategy implementation. -
Senior Media Relations ManagerCentral Boston Elder Services Aug 2017 - Jul 2020Boston, Ma, UsTransformed SEO strategy for organic search traffic for corporate websites and increased visibility rankings by 28%, maintaining a 19 to 22-point difference from the biggest competitor.Spearheaded a social media campaign that enhanced community engagement by 30%, leveraging strategic partnerships with local government and health organizations.Advised executive leadership to implement and develop systems to capture business operation information, marketing materials, and content management using key data indicators. -
Data System AnalystCentral Boston Elder Services Jun 2015 - Aug 2017Boston, Ma, UsCut data collection and processing time by 35% by automating processing and report creation.Upgraded 125 Windows 7 computers to Windows 10 in 3 days in preparation for Office 365 rollout.Trained 150 employees in IT Security, Microsoft Office, Citrix Virtual Desktop, Power BI, and VoIP.Spearheaded agency-wide transition into remote work for 150 employees and implemented a new virtual Ticketing System using ZenDesk.Project management of equipment contracts for hardware and software to reduce department annual expenses by $50K.Performed data analysis using statistics, explanatory and predictive modeling, and data mining.Created dashboards and reports based on collected data to support Business Operations data-driven decisions and actionable insights and recommendations.
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Electronic Data Processing (Edp) Systems AnalystRoxbury Community College Apr 2012 - Jun 2015Roxbury Crossing, Ma, UsStreamlined Tier II desktop support for hardware and software troubleshooting and maintenance.Established and enforced endpoint information security standards in partnership with the CIO.Generated reports based on collected data to support Executive Management data-driven decisions and progress measuring.Collaborated with desktop support team members to assess, test and establish standard desktop management tools and methods for upgrading, updating, patching, securing, and configuring endpoints.Maintained an accurate and up-to-date inventory of the College's IT hardware assets (including desktops, laptops, printers, servers, and network hardware).Managed college-wide Ticketing System using ManageEngine. -
Patient TransporterBeth Israel Deaconess Hospital-Needham Oct 2009 - May 2011Needham, Ma, UsDeveloped a record-keeping system to track patient transport by the department to maintain a daily log of department workload Created a comfortable environment for patients and make them feel at ease during their time of sicknessExplained the purpose of the trip to the patient and family members and answered any questionsCollaborated with clinical staff to prepare the patientDuring transit, monitored the patient and provided indirect careAt the destination, reported observations to clinical staff -
Customer Service RepresentativeTelecontacto Jul 2007 - Nov 2008Provided phone support to Humana Health Insurance service providers and customersAssisted phone surveys to ensure customer satisfaction with AstraZeneca, Santander Bank, and Atento Mobile products and servicesEducated customers on health insurance plans while adhering to HIPAA regulations
Jafet Martinez Skills
Jafet Martinez Education Details
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University Of Puerto Rico-CarolinaGraphic Design -
Texas Computer TechComputer Original Equipment Manufacturer And Technician
Frequently Asked Questions about Jafet Martinez
What company does Jafet Martinez work for?
Jafet Martinez works for Alpfa, Inc - Association Of Latino Professionals For America
What is Jafet Martinez's role at the current company?
Jafet Martinez's current role is CDMP, PCM® Digital Marketing | Multicultural Marketing | 16 years of experience driving digital transformation & data-based growth for social impact enterprises | Expert in Digital Campaigns and Media Relations.
What is Jafet Martinez's email address?
Jafet Martinez's email address is el****@****ail.com
What schools did Jafet Martinez attend?
Jafet Martinez attended University Of Puerto Rico-Carolina, Texas Computer Tech.
What skills is Jafet Martinez known for?
Jafet Martinez has skills like Spanish, Information Security, Data Analysis, Data Mining, Critical Thinking, Project Management, Adobe Creative Suite, Graphic Design, Marketing, Information Security Standards, Statistical Data Analysis, Data Analytics.
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