Jahnavi Ray, Mba, Growth Mentor, Marketing Coach, Fcmo Email and Phone Number
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Jahnavi is a data-driven growth-mindset marketer with 15+ years of experience across multiple geographies in the B2B SaaS space. She offers CMO services to orgs looking to build growth models and full-funnel strategies to support sales objectives. Jahnavi also serves on the board of the mental health awareness organization, High Notes Avante. Jahnavi loves to help B2B SaaS startups develop growth strategies and foundational plans that suit their stage of development and resources. She enjoys talking about everything marketing, and how it fits into their current ecosystem. This includes, but is not limited to:1. Growth Roadmap: Share your BHAG Goal, and let her deconstruct it for you to build your annual, quarterly, and monthly goals to achieve where you want to be in a few years from now; with a strategic and tactical breakdown of activities2. Demand Generation: Talk to her about how to fill the top of your funnel with leads and opportunities, and how to follow through3. Account-based marketing: Talk to her about hyper-targeted a/c segmentations, dynamic landing pages, personalized URLs, and some innovative plans to connect with your target accounts with an account-based-everything (ABE) approach Jahnavi actively mentors startup CEOs and fellow marketers on the following topics:- Integrated demand generation strategies- Account-based marketing plans (ABM)- Strategic and implementation plans for events, webinars, and conferences with ROI goals- Content Strategy- Drip and Nurture Strategies (awareness vs. conversion goals)- Buyer Persona Profiling (a step beyond ICP)- Inbound & Outbound strategies- Marketing & Sales team structure and hiring- ROI from marketing agenciesKey Accomplishments:- Increased leads and opportunities by 200% YoY; exceeding the total MRR forecast by 25%- The SaaS GTM strategy has generated 41% year-over-year pipeline growth, and 64% growth in sales qualified leads (SQLs)- Improved small business performance on all key metrics, including 69% more leads, 71% more opportunities, and 42% more revenueJahnavi has a certificate in Leadership from Harvard. When Jahnavi is not working, she enjoys spending time with her family. She is also a certified Yoga teacher and offers community (karma) sessions for seniors to help them connect with their overall well-being of mind, body, and soul. Reviews about her growth expertise: https://app.growthmentor.com/mentors/jahnavi-ray-mba-growth-strategist.Demand gen process: https://judinc.com/blog/how-do-you-build-a-demand-generation-engine-an-interview-with-jahnavi-ray
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Fractional Cmo And Gtm ArchitectKinetic Growth Marketing Inc.Toronto, On, Ca
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Growth Mentor On Marketing Strategy And Implementation PlansGrowthmentor Oct 2021 - PresentRio Rancho, New Mexico, UsI offer personalized advice on B2B growth strategies (everything marketing and sales), to help start-ups and industry peers.4.99 star ratings: https://app.growthmentor.com/mentors/jahnavi-ray-mba-growth-strategistI mentor on the following topics:- Growth strategy (I have built my own model)- Go-to-market plans- Integrated demand generation strategies- Account-based marketing plans/ABM (Expert: I am recording a Udemy course for a friend)- Digital Marketing Strategy- Inbound and Outbound strategies- Drip and Nurture Strategies (based on awareness vs. conversion goals)- Buyer Persona Profiling (a step beyond ICP - I have built my own model)- Content strategy- Channel strategy- Campaigns strategy- Strategic and implementation plans for events, webinars, and conferences with revenue goals- 5-Stage customer journey mapping - Launching sales enablement assets- Marketing & Sales team structure and hiring- How to build a marketing ecosystem- How to get ROI from your marketing agencies, and who to hireIf you would like to schedule a conversation, please send me a quick note in this format with your convenient time slots:- What's your pain point?- What have you tried so far?- What's the desired outcome of the meeting?I'm always happy to help - even if it's just for venting or idea validation, I'm all ears! If I don't have the answers, I will connect you to the right people.
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B2B Lead - MarketingDignity Health Global Education Feb 2023 - PresentPhoenix, Arizona, UsResponsible for the marketing transition from B2C to B2B, including processes, systems, martech-stack, and team hiring/management for B2B business. -
Board MemberHigh Notes Avante Productions Inc. Jun 2022 - PresentThornhill (Gta), Ontario, CaHigh Notes Avante (HNA) is a charitable organization that inspires, gives hope and connects those touched by mental illness through artistic expression. The charity offers art productions as well as online events including book clubs, movie clubs and singing groups where people can discuss mental health and alleviate the stigma related to it.As a board member, I volunteer my hours for strategic planning and good governance. I am also responsible for projects and programs to amplify the awareness of their impact on the community. -
Head Of Growth MarketingLaunchpad Technologies Inc. Nov 2021 - Nov 2022Vancouver, British Columbia, CaResponsible for the growth plan of the company, deconstructing BHAG and translating them into actionable step-by-step process for the marketing team so it is easier to rally behind the company's larger mission.- Design systems, programs, and processes in the marketing ecosystem to generate leads, opportunities and revenue.- Work with sales on their revenue mission. -
Senior Manager - RevenueRise Vision Oct 2020 - Sep 2021Shawnee, Ks, Us- Responsible for the organization’s digital presence, website, inbound marketing strategy, systems, tactics, processes, BrandScript, Ideal Customer Profile and Writing Style Guide- Customer journey mapping for target ABM accounts, identifying common interests and converting them through value-added, compelling content- Hiring, developing and coaching the marketing team to support ARR and MRR goals- Overseeing marketing campaign content creation and strategy including content mapping for every stage in the funnel- Designing the website conversion path including content offer, call-to-action, landing page, thank-you page, and nurture workflows for lead conversions into MQLs and SQLs- Optimize the revenue funnel and drive growth -
Segment ManagerCeridian Aug 2018 - Sep 2020Minneapolis, Mn, Us- Work closely with Segments on ideas and strategy to penetrate targeted accounts using account-based marketing techniques - Manage kick-off of campaigns, set timelines and expectations for completion of tactics, provide regular updates to leadership, track results and ROI - Coordinate digital marketing, direct mail, and other tactics to drive engagement with business decision makers- Develop value-based messaging, assets and tools to help sales reach out to their key target accounts - Coordinate with broader marketing teams for project deliverables - Responsible for marketing programs and budget for enterprise segment -
Marketing Program Manager - North AmericaOpentext Feb 2017 - May 2018Waterloo, On, CaPlan and execute account-based marketing strategies to drive a healthy pipeline for ‘Business Network’ in North America. ABM Programs in North America• Strategy Development: Build and execute account focused multi-channel campaigns that achieve target goals including leads, pipeline and revenue – a combination of events, webinars, podcasts, emails, online/digital promotions, direct mails, sponsorships, and advertising for multiple touchpoints• Budget Management: Develop cost-effective integrated marketing plans for the business unit, track spend and present ROI to senior leaders• Messaging and Targeting: Maintain a deep understanding of products/solutions, target market, target industries and competition to develop insights and strategies to drive the business. Analyze trends, business results, and the competitive environment; identify business insights and translate insights into action• Vendor Management: Lead, develop and maintain strong relationships with external partners, vendors and suppliers to achieve ROI• Sales enablement: Work closely with cross-functional teams to support sales objectives and generate revenue -
Marketing - Demand Generation ConsultantPurolator Aug 2015 - Nov 2016Mississauga, Ontario, Ca“We take pride in the contribution we make to the North American economy, knowing that the work we do is vital to business to, from and within Canada." Ranked the fifth Canadian brand in the 2012 Marketing/Leger Corporate Reputation Survey, surpassing all other transportation brands, Purolator is Canada’s leading integrated freight and parcel solutions provider.Key responsibilities:Plan and execute large digital programs and lead generation campaigns to acquire new businesses and support the inside sales team with quality leads and sales funnel management.§ Lead Generation Program Management - Optimize online & offline acquisition programs to ensure all KPI’s and business objectives are met - Integrated Digital Marketing Program Management including PPC & Display campaigns, Social media, Referral and Re-marketing initiatives Email/Mobile campaigns, management of landing pages etc. - Prospect Telesales Program Management including scripts, lists and performance management - End-to-end leads and sales funnel management with KPIs for Telesales vendor and Inside Sales - Own and manage success of Employee Leads Program - develop and nurture internal marketing strategies to encourage employee leads submissions § Campaign Reporting - Measure, analyze and optimize all programs & campaigns including actionable recommendations to improve results - Present campaign results and insights to the extended team on a monthly basis - Monthly performance reporting including end-to-end lead funnel conversion with recommendations § Campaign Management - Management of the annual marketing budget for the owned channels including reconciliations against spend forecasts, managing accruals and invoices monthly - Creative brief development and agency briefings - Development of data and technical documents - Work cross-functionally with marketing, sales, sales operations and other business areas to support business initiatives -
Marketing ManagerIotap Inc. Mar 2012 - Aug 2015Reston, Virginia, UsKey Responsibilities:§ Product Marketing (7 P’s) for Dynamics CRM, SharePoint and Office365 based products.§ Digital Marketing and demand generation for IOTAP product portfolio on https://www.iotap.com/store.§ Corporate & Marketing Communications to drive market presence and build awareness through consistent messaging and targeted promotions. § Planning & Strategy with company stakeholders to grow business and increase profits in target markets.§ Project Management, partnering with the creative team and technical team to develop project plans and schedules, ensuring that all planned work is executed on time, on budget, and on strategy. § Partner Relationship with Microsoft, AWS, Redington for market penetration and revenue growth.§ Research and Analysis about customer behavior, perceptions and trends.IOTAP is a Microsoft Gold Certified partner, and provides full life-cycle solutions for implementation of CRM, Collaboration solutions, Web Content Management Systems and Custom Application Development projects. The company provides services and consulting for technologies like SharePoint, Dynamics CRM, and Office 365. -
Manager, Marketing & B.D.Smarte Inc. Apr 2010 - Mar 2012Sunnyvale, Ca, Us§ Direct Marketing : Designing, executing, and optimizing Email Campaigns and Lead Nurturing programs for new business inquiries.§ Managing a SugarCRM setup for Marketing Automation and Sales Standardization.§ Website Management - Putting-up and managing the corporate website, creating keyword enriched content for Search Engine Optimization (SEO).§ Content Development - Creating meaningful, refined, keyword-rich content for the Corporate Website, Blogs etc.§ Digital and Online Marketing - Designing and implementing Online marketing campaigns for attracting more sales inquiries.§ Branding - Developing Corporate Identity, Marketing Collaterals, Corporate Presentations & Website content, besides marketing on Social Media network tools.§ Lead Generation - Generating qualified leads by reaching out to key decision-makers in companies across verticals, and across geographies. -
Assistant Manager, Marketing (Insidesales)Zycus Inc. Mar 2008 - Mar 2010Princeton, Nj, Us§ InsideSales - Responsible for prospecting and generating new business opportunities & leads for the Sales team in South East US, UK, Switzerland. One of the best revenue generating executives in the company with performance certificates to me and my team for consecutive quarters. § Initiated branding exercises for Zycus in a new territory through media relations, media coverage and event participations.§ Managed event for Lead Generation and Corporate Branding.§ Handled PR & Media Coverage for Print and Electronic media, in addition to nominating the company and its senior executives for corporate awards. -
Business Development InternPsaltech - Winencrypt Apr 2005 - Jan 2006§ Managing the existing client base, including key customer accounts§ Up-selling encryption, privacy, and anti-spam software§ Preparing and implementing customer retention plans to encourage renewals
Jahnavi Ray, Mba, Growth Mentor, Marketing Coach, Fcmo Skills
Jahnavi Ray, Mba, Growth Mentor, Marketing Coach, Fcmo Education Details
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Harvard UniversityWomen In Leadership -
University Of MumbaiAnd Related Support Services
Frequently Asked Questions about Jahnavi Ray, Mba, Growth Mentor, Marketing Coach, Fcmo
What company does Jahnavi Ray, Mba, Growth Mentor, Marketing Coach, Fcmo work for?
Jahnavi Ray, Mba, Growth Mentor, Marketing Coach, Fcmo works for Kinetic Growth Marketing Inc.
What is Jahnavi Ray, Mba, Growth Mentor, Marketing Coach, Fcmo's role at the current company?
Jahnavi Ray, Mba, Growth Mentor, Marketing Coach, Fcmo's current role is Fractional CMO and GTM Architect.
What is Jahnavi Ray, Mba, Growth Mentor, Marketing Coach, Fcmo's email address?
Jahnavi Ray, Mba, Growth Mentor, Marketing Coach, Fcmo's email address is jr****@****tor.com
What is Jahnavi Ray, Mba, Growth Mentor, Marketing Coach, Fcmo's direct phone number?
Jahnavi Ray, Mba, Growth Mentor, Marketing Coach, Fcmo's direct phone number is +190571*****
What schools did Jahnavi Ray, Mba, Growth Mentor, Marketing Coach, Fcmo attend?
Jahnavi Ray, Mba, Growth Mentor, Marketing Coach, Fcmo attended Harvard University, University Of Mumbai.
What are some of Jahnavi Ray, Mba, Growth Mentor, Marketing Coach, Fcmo's interests?
Jahnavi Ray, Mba, Growth Mentor, Marketing Coach, Fcmo has interest in Arts And Culture, Kickboxing, (Indoor) Rock Climbing.
What skills is Jahnavi Ray, Mba, Growth Mentor, Marketing Coach, Fcmo known for?
Jahnavi Ray, Mba, Growth Mentor, Marketing Coach, Fcmo has skills like Lead Generation, Online Marketing, Public Relations, B2b Marketing, Demand Generation, Marketing Communications, Product Marketing, Marketing Strategy, Digital Marketing, Online Advertising, Email Marketing, Crm.
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