Jaime Fernandez Guerrero Email and Phone Number
Creative & professional entrepreneur with expertise in marketing, advertising, direct & digital marketing, social media, planning, and management. Managing multiple projects concurrently. Problem solving, and follow-through capabilities. Management of vendors, contract negotiation and budgets. High proficient in written communications, interpersonal and organizational skills. Client relations and teaming skills. • Strategy, Vision & Mission Planning• Creative Market Planning & Execution• Corporative branding and communications• Understand marketing strategies• Editorial Functions & Media Placement• Agency Management• Advertising & Promotional Writing• Selling Solutions & Marketing• Advanced PresentationsEXPERTISE:• Strategic plans, setting and administering budgets, and managing projects from inception to successful completion.• Highly proficient in interpersonal skills having dealt with diversity of professionals, including senior management, vendors, sales teams, ad agencies, and non-profit organizations.• Application of innovative marketing and advertising strategies to increase customer acquisition, market immersion and revenue.• Preparation of contracts, proposals, marketing plans, advertisements.• Control of overall company image across all marketing collateral in print and electronic formats, including online.• Develop and implement business strategies that increase product awareness, market share and company profitability.
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Chief Marketing OfficerEmotion Video Makers Jun 2017 - PresentMexico City Area, Mexico -
Ceo / OwnerAdketing Communications May 2008 - PresentMexico City Area, Mexico• Business Development professional deliver marketing, sales, and communications for companies.• Responsible for making advertising plans, marketing plans and budget plans.• Expertise in creative services, creative standards, presentation, verbal communication, project & process management.• Maintain senior level client contacts on daily basis.• Business proposals to new business, attending client presentations and documenting client scope, thus making sure that the sales process has progressed effectively.• Provide creative, production, media and interactive department personnel with well-documented input, support data and production materials as required; ensures that advertising strategies are clearly defined, approved by clients, and understood by the creative and media groups. • Preparing and applying the strategic plan branding business and related verticals.• Planning and implementing various advertising and promotional ad-campaigns
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Marketing ManagerThe Customer Xperience Crew Jan 2017 - Jul 2017Mexico City Area, Mexico -
Advertising And Marketing ManagerPubliseñal 2006 - 2008Mexico City Area, MexicoDirect marketing communications, product marketing, company web site, advertising, and sales team support. Conceived and executed a plan to establish in-house ad agency. Updated and redesigned company contracts and reports. Initiated the development and delivery of media kits for customer sales team & corporate sales team.• Strategic development of “Publiseñal” services, brand and corporate identity.• Managed existing and new client requirements.• Budget, P&L and management of marketing projects.• Development and production of creative concepts across print and digital communications• Creation of marketing and advertising strategies.
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Sales And Marketing Director / PartnerVg! Magazine 2004 - 2006Mexico City Area, MexicoManaged the execution of marketing communications, PR strategies, and strategic alliances for commercial real estate firm specializing in executive office suites. Supervised direct mail campaign. Analyzed source reports and controlled advertising budget. Wrote copy for promotional literature, brochures, press releases, and newsletters. Developed and filled company's first ever in-house marketing and advertising function.• Company´s constitution, Business plan and working process.• Developed strategic and comercial alliances.• Designed and implemented innovative strategies to improve marketing penetration.• Created and designed of VG´s identity, sales material, media kits, winning multimedia keynotes and monthly magazine´s covers.• Management of VG Magazine distribution in: Sanborn´s, VIPS, Liverpool and coffee shops.• Oversee branding and Communications operations, including management of a marketing team.• Implemented BTL strategies on Point of Sales and coffee shops.• Developed Direct Marketing strategies (email marketing / promotion kits / direct mail / SEO.
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Creative Director / Marketing PlannerBusiness Advantage Group 2000 - 2006Creative Director / Marketing Planner (January 2004 – July 2006).• Designed and managed communication activities including advertising, PR, events, website, audio-visual media, direct marketing.• Strategic lead for the implementation of the Brand Managment Communication services of the organization.• Created concepts and crafting the art direction of the advertising to create a range of stunning below the line marketing Communications.• Marketing Planning.• Management of Design & Creativity human resources.• Presented creative ideas and projects to clients for approval.Creative Senior / Art (April 2002 – January 2004).• Advertising material and present creative works to client.• Original Mechanics.• Branding and corporate identity. Copy Junior (February 2000 – April 2002)• Copywriting for all marketing channels.
Jaime Fernandez Guerrero Skills
Jaime Fernandez Guerrero Education Details
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Advanced -
Major In Advertising -
Major In Communications -
Centro Universitario México
Frequently Asked Questions about Jaime Fernandez Guerrero
What company does Jaime Fernandez Guerrero work for?
Jaime Fernandez Guerrero works for Emotion Video Makers
What is Jaime Fernandez Guerrero's role at the current company?
Jaime Fernandez Guerrero's current role is CEO / Owner at Emotion Video Makers.
What schools did Jaime Fernandez Guerrero attend?
Jaime Fernandez Guerrero attended Kaplan International College London, Centro De Estudios En Ciencias De La Comunicación, A.c., Universidad Panamericana, Centro Universitario México.
What skills is Jaime Fernandez Guerrero known for?
Jaime Fernandez Guerrero has skills like Email Marketing, Direct Marketing, Marketing, Digital Marketing, Marketing Communications, Marketing Strategy, Mobile Marketing, Online Marketing, Web Marketing, Advertising, Sem, Strategy.
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