Jaime Kaufman is a Brand Builder at Sanofi. They possess expertise in marketing strategy, social media marketing, marketing communications, marketing, strategy and 62 more skills. They is proficient in Spanish. Colleagues describe them as "I worked with Jaime both when I was in Marketing as a Product Manager and also when I transitioned to Medical Affairs. Jaime, as a wealth of knowledge and a team player, has been a "go-to" person for me on many occasions when I needed assistance or advice on how to handle a project or convey a highly technical message to audiences across disciplines. With her diverse skill set and understanding of the target audience, Jaime was able to provide positive suggestions for the project at hand! Jaime had an immediate positive impact on Oxford Immunotec’s marketing and communications initiatives. She leveraged her knowledge of current marketing trends to identify and assess opportunities for messaging, collateral, multi-channel campaign outreach and digital pathways and content with an eye toward reaching OI’s diverse audiences of HCP’s, Public and Student Health Officials, Hospital HR Managers and now direct to patients. She is a highly skilled and experienced professional - forward thinking while understanding and working from the best of past initiatives. She is solution oriented and a pleasure to work with. She made tangible, decisive, real world recommendations that resulted in significant updates to OI’s many outreach pathways and helped build a marketing communications plan to guide us ahead. Jaime will be a positive asset to any organization!", "Jaime is a tough customer, she has to be. If something doesn't appear to be right to her, she will let you know about it. Her marketing materials need to be produced on time to a standard she has set that is demanding. She sets standards right up front, which makes sure we are all on the same page. During her time with Oxford she has been instrumental in improving the appearance and effectiveness of the marketing collateral, while being crucial in the development of content and organization of files and production details prior to the release for printing. Often times, this has been for as many as a dozen or more specific pieces. From my perspective as a print vendor, she has always made herself available to clarify or help with production issues, something not always encountered. She is truly a valuable asset to her firm, as well as a valued client.", and "I had the pleasure of working closely with Jaime during my time at the CIO Executive Council (CEC). As a new employee, Jaime made it a point to comfort me with her contagious smile and positive attitude. During this time, we were part of a dynamic marketing team. Jaime's role was laser-focused on event marketing for regional and national conferences consisting of 400+ attendees. As a result of Jaime's marketing efforts, the council was able to generate over 75 appointments, increasing lead-gen by 25%. She also doubled the council response rate for our national conference, CIO 100 2016. The CEC marketing team was trained to use the digital marketing software program, Hubspot. The team attended multiple HUG (Hubspot User Group) events in the community. Taking true initiative, Jaime was the first to receive her Hubspot inbound certification. In considering the reasons above, I strongly believe Jaime would be valuable asset to your marketing team!"