Jaime Holland Email & Phone Number

Tampa/St. Petersburg, Florida Area

Providing the best content strategy and direction to clients as possible through means such as blog direction; SEM research and implementation; SEO keyword research and content creation for blogs; copywriting, proofreading, and editing of print and web marketing materials, websites, more; Style Guide creation and management; asset procurement and management; Website Quality Assurance (QA) best practices; one of three writers for an overhaul project dedicated to a rebranding initiative for the largest RV dealership in the United States that required a total content refresh for over 1,500 associated pages and associated manufacturer's home page.Notable creative content across a range of subject matter for clients such as:Lazydays RV, Healthline, Focus Inc, Buglady Consulting, and WellCare Health Plans, OurFreeHelp.com and Changing Faces.

Telecommute

Healthcare journalist and advocate for Crohn's Disease, ulcerative colitis, and chronically ill patients. Help patients find a healthcare practitioner to meet their needs, navigate their way through doctor appointments, and advocate for them before and after surgery when family members are not available.Travel the country participating in pharma research and development initiatives, as well as present at workshops geared toward healthcare practitioners and how they can better serve the patient population.

Telecommute

Social Media Community Manager. Content contributor to the company blog. Responsibilities are to successfully build and maintain client Facebook, Linked In, Twitter, and Google+ properties, as well as create SEO content to drive organic traffic. Maintain client blog marketing portfolio with fresh written content and edit as needed with time-sensitive updates.

Remote

Responsibilities included: assisting field team members with signage and print order issues; managing relationship between print, swag, and email vendors; coordinating digital and print media work orders between field and design team; managing social media content calendar and posts with contracted social media writer as well as writing own posts on the fly using Hubspot along with Facebook, Twitter and Instagram; Writing paid search targeted campaigns posted by search media vendor to entice last-minute registrants to fundraising walks; Creating email campaigns for fundraising and field updates per designated mail list audience. Performing website review in preparation for new year’s campaigns and leading meetings for the review and update needs. Project management duties performed by utilizing software such as Basecamp, Trello, and Asana.

Tampa, Fl

Responsibilities included: Internet marketing material developing; advertorial creation for professional trade publications; QA testing for online education certificates and degree programs; copywriting and proofreading for banners, landing pages, mini-websites and full-functioning websites; resurrected and maintained corporate style guide for use throughout entire organization; trained new hires and created mini trainings to use digital applications to help create better presentations; magazine and catalog content development, copywriting, editing, and advertorial creation; SEO content development and writing; SEM copy keyword strategy review and aid to SEM team; A/B testing for landing pages and associated banner ads; whitepapers and press releases.

Prescription Drug Plan Marketing Department: Contracted to update web content and proofread literature for the 2009-2010 year; web project management; performing competitive analysis; proofreading regional and national materials in Word, Excel and Access; cross-referencing figures.Preferred Fee for Service Department: Proofreading regional and national marketing materials in Word, Excel and Access; cross-referencing creating alternative format materials for handicapped members; script writing and revising; call center quality assurance analysis; creating various style guides; and Power Point Sales Presentation Creation.

Tampa/St. Petersburg, Florida Area

Created content for client product placements on Samsclub.com and Walmart.com's In-Store hub, as well as corresponding digital ads for digital placements on the web, also created related supporting marketing materials to go up inside of the stores to match the digital branding of the web and video kiosks. Storyboarded and created new concepts with design associates for mini websites dedicated to new product launches on both Sams and Walmart properties for companies such as Kimberly Clark and Tyson - these launches were critical to a new product's success.

Davie, Fl

Provided customer support for ITEX trade show attendee and vendor registration. Participated in securing show floor placements, tradeshow buildout and take down, pricing of event swag for vendors, pricing and contracting signage, and various other responsibilities associated with growing a trade show from a few hundred to over 1,000 attendees. Managed team of 10 for stuffing attendee badges and sponsor bags prior to open of show floor; ran registration desk with staff ranging in numbers from 8-12 depending on time of day and need to disperse registration rush hour. Editorial responsibilities for all three magazines and their early days on the Internet included proofreading and trimming down 2-to-4 page press releases into 1-inch blurbs; editing guest editorials and providing feedback to writers; managing guest writer roster; maintaining database for past run articles. Other critical responsibilities included: building relationships with the marketing agencies (being their liaison) who created advertising assets for the publications' advertisers since their deliverables could make or break publishing deadlines; helping build out the mockup of all three monthly publications including ad placements, along with sending out tear sheets to advertisers after magazine went to print. Additional responsibilities included maintaining a cordial relationship with advertisers as their subject matter experts were also contributing writers; procured advertiser assets; managed integrity of assets during the transition from design to print proofing process; organized and preserved past publication library in the analog days during two moves.

Boca Raton, Fl

In 2005 hired into the Search Engine Marketing Department to create content for paid search campaigns and manage the spending. Met spend and conversion goals.Researched best lead generation practices and implemented into daily strategies.Facilitated in teaching team new house-made analytic software program.Participated in various team building and community building projects.Promoted to the Corporate Communications Team as a junior copywriter.Concepted with team and created a wide variety of email campaigns with adjoining web content that included banner ads of differing sizes and their corresponding landing pages. Continually met conversion goals.Wrote and edited for the corporate newsletter that went out company-wide as well as to corporate clients and potential clients.

Bachelor Of Arts (B.A.), Journalism

Journalism

Communication, Journalism, And Related Programs