• Develop and implement strategic thought leadership, public relations, internal communications and eternal marketing plans to support key business-level stakeholders including small business, community and economic development, diversity and inclusion, and corporate brand.• Lead marketing for branded community impact initiatives including promotions, public relations, internal communication, and multi-media storytelling including video, website, and print publications.• Plan, source, and execute the development of marketing collateral for financial education initiatives including videos, social graphics, learning plans, animations, infographics, sweepstakes, and email newsletters.

• Developed content calendars and managed social media platforms to corporate external communications strategy.• Manage community impact tracking platform implementation. Developed specialized training content including videos, job aids and FAQs for four distinct user groups. Led training webinars and lunch and learn sessions, as well as executed internal communications plan for rollout, initial training and ongoing updates.• Led the development, production and media distribution of the company’s ESG reports.• Wrote compelling brand content for web, blog and other external channels.

• Drive internal communication strategies in conjunction with key stakeholders to meet business objectives, increase associate engagement and overall company performance. • Create and execute multi-channel communications campaigns to inform, engage, and inspire associate workforce.• Manage associate engagement programs including volunteerism and recognition that creatively reinforce the company’s core values and connect associates to the brand.• Establish metrics, track progress and optimize tools and content for associate communication effectiveness.

• Develops, prepares, coordinates, and disseminates communications through appropriate delivery channels to lines of business, corporate service units, associates, key stakeholders, media, and community constituents. • Creates content and provides editing support for business partner initiatives ensuring compliance with established corporate and industry standards. • Assists in management of business line intranet presence, including design strategy, editorial content management and development, and site support.• Supports associate engagement programs that reinforce the company’s culture and brand message.

• Coordinate logistics for internal and external communications projects, managing relationships with key vendors.• Write and distribute targeted internal and external communications in compliance with corporate and industry standards.• Provide communication support for corporate associate recognition program and intranet projects.

Event Management:• Plan and coordinate all phases of convention center events while serving as a liaison between sales team and client throughout the event process.• Initiate verbal and written communication with clients to assist in outlining event details. Coordinate event logistics through event management software to ensure execution aligns with client’s requests.• Direct the work of contract personnel including security, box office staff, exhibit companies/decorators and audio visual team. Responsible for supervising all event support staff including set-up crews.• Serve as the on-site contact for client, and manages events in progress resolving operational and procedural problems and reports any changes in program requirements.• Monitor and assess service and satisfaction trends to identify areas of improvement to enhance client’s experience.Event Sales:• Prepare proposal for submission to potential facility users outlining the accommodations provided at the Mississippi Coast Convention Center.• Execute written sales agreements for full service meetings, conventions and events.• Negotiate addendum or changes to client’s original contact such as space or service additions and deletions.• Maintains relationships among clients and their representatives to ensure full participation in servicing accounts.

●Build relationships with students, alumni, families and counselors through personalized correspondence and serve as liaison during admissions process, assisting with scholarships, housing and special programs ●Work with admissions directors to define key schools and set enrollment targets ● Conduct presentations on and off campus to prospective students and families as well as develop and coordinate recruitment programs for students ● Prepare reports and analyze data to assist in coordinating events and recruiting efforts

●Implemented Annual Giving Program, soliciting donations from alumni and supporters, & coordinated annual fundraising activities, increasing donations by 70% ●Employed eTapestry online database, collecting information on 2700 Alumni of St. Patrick ● Single-handedly designed, wrote and printed quarterly publication, The Heritage, for Alumni and Friends