● Digital marketing content creation - video production (directing, filming, editing)● Creating Google Ads for course advertisements to drive website visits and phone calls, whilst managing keyword searches to improve the campaign’s functionality● Using Google Marketing Suite and Google My Business to update company info and improve SEO capabilities● Writing and developing social media posts and strategies in liaison with the Marketing Manager● Updating and improving the… Show more ● Digital marketing content creation - video production (directing, filming, editing)● Creating Google Ads for course advertisements to drive website visits and phone calls, whilst managing keyword searches to improve the campaign’s functionality● Using Google Marketing Suite and Google My Business to update company info and improve SEO capabilities● Writing and developing social media posts and strategies in liaison with the Marketing Manager● Updating and improving the fluidity of the company websites (UX improvements and overall flow)● On-site visits to training facilities and classrooms to take photos for marketing purposes and archive (group photos, stock images, more)● Developing relationships with stakeholders and partners in the plumbing and painting industry● In charge of writing and developing four company newsletters on a monthly basis● Developing strong skills in grammar and an eye for detail● Strong knowledge of Adobe programs (Photoshop, Premiere Pro, Acrobat, etc.) for digital marketing● Showing initiative in projects and ideas that’ll boost the company’s reputation in the industry● Attending company events and career expos to sell the business to stakeholders and students Show less