Live Commerce Manager(Ecommerce)
CurrentManaging Dyson Korea Live Commerce ManagementOperational Leadership: Directed daily operations of Dyson's e-commerce site using Magento and SAP Hybris, ensuring optimal performance and user experience.Live Commerce Innovation: Pioneered the launch of Dyson Korea's YouTube Live Commerce channel and studio, achieving global recognition as the first of its kind.Strategic Analysis: Analyzed online sales data and translated insights into actionable strategies, collaborating closely with the MKT team to develop effective promotions with eCommerce agencyBusiness Model Development: Scoped and planned prospective new business models to drive growth in the eCommerce sector.Reporting & Presentation: Created comprehensive reports and impactful PowerPoint presentations from conferences, meetings, and global networks.Key Achievements:- Launched the world’s first Dyson Korea Live Commerce YouTube channel and studio.- Successfully introduced the Bambuser Live Commerce Platform in July 2021, marking Dyson's global first.- Lead the YouTube shopping business, earning the 2023 KR first YouTube Live Commerce channel launch (Silver reward).