Jake O'Brien Email & Phone Number

Vancouver, British Columbia, Canada

Redwood City, California, United States

Vancouver, Canada Area

Founded in 2006, Kabam is an interactive entertainment company with offices in Vancouver, San Francisco, and Austin. With over 300 employees and annual revenues of over $360M, the company is one of the industry leaders in creating, developing and publishing mobile gaming applications.

Vancouver, British Columbia, Canada

Vancouver, Canada Area

LemonStand is a completely customizable cloud-based eCommerce platform for web design agencies and the ambitious online retailers they work with. At this fast-growing SaaS start-up, I took on a full stack marketing role and owned or supported the following key areas: - Content Strategy & SEO- Content Marketing - Email Marketing - Lead Nurturing- Partner.

Vancouver, Canada Area

- Manage marketing automation (Marketo) and all associated activities: developing email marketing campaigns, creating content/campaign landing pages, audience segmentation and lead management. Ensuring the continual optimization of email and landing page performance through A/B testing. - Develop new content pieces, including product collateral, white.

Vancouver, Canada Area

Promoted to Marketing Specialist in Feb 2015

Vancouver, BC

- Developed campaigns aimed at growing business from existing client base - moving clients from print only to print + digital.- Contributed to creation of new content pieces, including white papers and case studies.- Contributed to RFP’s: pitching ideas to the internal team and preparing client presentations.- Supported sales team on delivering client.

Vancouver, BC

Developed a two part report with the goal of providing actionable insights on social engagement strategies, best practices, and emerging international markets to the Enterprise Sales team. The report consisted of: - A series of mini case studies across target verticals, providing analysis on successful and unsuccessful social media campaigns..

Cape Town, South Africa

- Managed a lead generation team of nine employees, responsible for qualifying leads for the Publishing and Events Sales teams. - Worked closely with cross-functional teams to create sponsorship prospectus and promotional collateral for events. - Played key role in product launch of ESG Green Pages publication: created marketing collateral and organized.

Cape Town, South Africa

- Managed a team responsible for developing qualified leads.- Responsible for hitting sales pipeline generation targets. - Reported directly to the CEO.- Responsible for the hiring and training of new research staff.- Developed the research methodology and metrics to measure and rank companies for Top 500 South Africa’s Best Companies, ESG Green Pages, and.

London, United Kingdom

- Direct sales, involved approaching people on the streets of London, building rapport and selling promotions to fashion studio, hair salon, and paintball. (Yeah, I was one of those guys!) - Consistently exceeded sales targets and grew to manage a sales rep.

Deep Dive: Retention + Engagement

Fall 2021 Cohort

Bachelor Of Business Administration (B.B.A.)

Taking part time courses to complete a BBA

Seo/Sem & Analytics Part-Time Program

Diploma Of Technology, Business Management

Marketing Management - Certificate Program

Project Management - Certificate Program

Management - Certificate Program