Jake Vaysman Email and Phone Number
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Jake Vaysman personal email
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Programmatic, Revenue Operations, and Ad Operations senior level expert highly proficient in ad-serving technologies, programmatic platforms, and a deep understanding of the digital media ecosystem and sales cycle. Demonstrated success in workflow efficiency, process streamlining, team leadership and development.Ad Servers: FreeWheel (MRM, MRMA), DoubleClick (DCM/DFP), Xandr Invest, Liverail, Zedo, Adobe Auditude, Canoe Advision, Admanager, Engage Admanager, Net Gravity, AtlasAudience Management: ComScore (vCE) and Nielsen (OCR)3rd Party Vendors: DFA, DBM, ExtremeReach, Google Tag Manager (GTM), Sizmek (MediaMind, PointRoll), Telemetry, Innovid, Vindico, Flashtalking, STAQ, AdJusterCRM: SalesforceDebugging Tools: Chrome DevTools, Charles Proxy, FiddlerData/Analytics: Google Analytics, MicroStrategy, Adobe Analytics/Omniture, BlueKai, KruxMarkup Languages: Basic knowledge of HTML, HTML5, JavaScript, and CSSOrder Management Systems: DMD, OperativeOne, DART Sales Manager (DSM)Project Management Systems: JIRA and Rally Systems, Confluence, Smartsheet, Google Workspace AppsProgrammatic Systems: Xandr Invest/Monetize, Google Ad Manager, Rubicon (PMP, iSocket), Pubmatic, SpotX, Acuity Ads/Visible Measures, Adelphic, AudienceX/Rocketfuel, Amazon Advertising Platform, AppNexus, MoPub, OpenX, Videology, Yahoo BrightrollViewability and Verification vendors: DoubleVerify (DV), Integral Ad Science (IAS), MOATVideo Players: Ooyala, thePlatform, Brightroll, JW PlayerAdditional Skills: Ad Fraud, Ad Verification, Reporting Discrepancy, Brand Safety, Campaign Analysis, Campaign Management, Campaign Optimization, Creative Optimization, DCO Dynamic Creative Optimization, Charles Proxy, Fiddler, Debug, Digital Video, Preroll, Midroll, Postroll, GTM Google Tag Manager, Google Chrome Inspect DevTools, Header Bidding, Prebid, Mentor, Leader, Mobile Apps, QA, Rich Media, Training, Troubleshoot, Waterfall, CTV Connected TV, DAI Dynamic Ad Insertion, AVOD Advertising Video on Demand, SSAI Server-Side Ad Insertion, SSDAI Server-Side Dynamic Ad Insertion, SVOD Subscription Video on Demand, TVOD Transactional Video on Demand, Streaming, Live Streaming, Addressable, Live-Linear, AAM Adobe Audience Manager, DMP Data Management Platforms, Data Targeting, Audience Targeting, Basic knowledge of HTML, HTML5, JavaScript, and CSS
Essence Communications Inc.
View- Website:
- essence.com
- Employees:
- 58
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Vp Of Monetization Strategy And OperationsEssence Communications Inc.New York, Ny, Us
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Vp Of Monetization Strategy & OperationsEssence Communications Inc. Oct 2023 - PresentBrooklyn, New York, Us -
Senior Director, Digital Revenue OperationsEssence Communications Inc. May 2021 - Oct 2023Brooklyn, New York, Us
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Senior Manager, Programmatic OperationsXandr Feb 2018 - Feb 2021New York, UsStrategized communication, campaign/deal strategy, setup, kickoff process, and conduct post-campaign analysis as needed. Build, maintain, and manage relationships with Agencies, Trading Desks, DSPs, and all demand sources. Set-up, optimize, and proactively manage OTT Private Marketplace (PMP) and Programmatic Guaranteed (PG) deals in the Xandr Monetize SSP or FreeWheel Programmatic Module for agency and DSP partners. Developed workflow roadmap, documented, and trained on Cross-Screen Addressable solution across Sales, Product, Inventory, and Engineering teams resulting in 8x revenue (total $16MM) over forecast. -
Director, Ad Operations And Programmatic YieldImpremedia Oct 2016 - Feb 2018Brooklyn, New York, UsDirected a team of Ad Ops direct reports and offshore support delivering direct and programmatic video, display, mobile, and newsletter campaigns for National and Local sales. Served as pre/post sales technical escalation point. Oversaw all functions of Ad Operations and Programmatic revenue generation including, but not limited to, planning, optimization, QA, troubleshooting, and reporting to meet internal and external SLAs and KPIs. Led and communicated critical updates on all aspects of Ad Ops responsibilities and initiatives including best practices, setup, trafficking, troubleshooting, media buying, and vendor certification. -
Manager, Digital Ad OperationsMediavest | Spark Jun 2015 - Oct 2016New York, UsManaged and developed a team of campaign managers and offshore support in trafficking, troubleshooting, reporting, and optimizing an annual media budget of $15MM. Transitioned Sprint’s digital ad operations from former AOR successfully launching Q4 2015 campaigns. Strategized timely, accurate launches and ongoing QA with DC Studio dynamic ads/HTML5, VAST, VPAID, SSOLV, Floodlight audience/activities pixel planning through management, and Neustar DMP. -
Associate Manager, Digital Ad OperationsFox Networks Group Dec 2014 - Jun 2015Century City, Ca, Ca, UsSupervised 2 campaign managers operating on west coast business hours and trained top-performing personnel within the department, developing efficiency for productivity. Continued to perform campaign/sponsorship management duties. -
Senior Campaign ManagerFox Networks Group Sep 2010 - Nov 2014Century City, Ca, Ca, UsServed as department lead for digital/multiplatform Sponsorship execution on all FOX, FX, American Idol, and X-Factor sponsored promotions including Pre-roll, Display, Skins, Promotional Units, Mobile, and Live Streaming. Project planning, execution of sales and technology initiatives such as DSM and AdJuster, with understanding and awareness of broadcast calendar.
Jake Vaysman Skills
Jake Vaysman Education Details
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Binghamton UniversitySociology
Frequently Asked Questions about Jake Vaysman
What company does Jake Vaysman work for?
Jake Vaysman works for Essence Communications Inc.
What is Jake Vaysman's role at the current company?
Jake Vaysman's current role is VP of Monetization Strategy and Operations.
What is Jake Vaysman's email address?
Jake Vaysman's email address is ja****@****ail.com
What schools did Jake Vaysman attend?
Jake Vaysman attended Binghamton University.
What are some of Jake Vaysman's interests?
Jake Vaysman has interest in Hedon, Justified Warrior, Mark "super Samoan" Hunt, Dickies Motorcycle Outfitters, Pure Racer Spain, Garage70, Education Website, Warriors And Gangsters, Motorcycle Dealership, Saenchai.
What skills is Jake Vaysman known for?
Jake Vaysman has skills like Online Advertising, Ad Serving, Digital Media, Ad Networks, Salesforce.com, Online Marketing, Campaign Management, Rich Media, Crm, Display Advertising, Omniture, Social Media.
Who are Jake Vaysman's colleagues?
Jake Vaysman's colleagues are James Toothman, Michele Griffin, Karen Williams, Lynette B., Micheal Jones, Hakeem H., Ashley Dalton.
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