Managed lead generation activities to improve the existing sources (LinkedIn, Google Ads, and in general through Marketing Online Activities) and proactively find new ones• Presented the MBE business opportunity to potential Master Licensees and supporting negotiations to achieve the final signature of the franchising contract• Conducted marketing research of various countries and/or regions of the world• Collaborating on strategic marketing initiatives under the MBE Global Franchising Model• Reviewing and producing communications pertinent to marketing, lead generation sourcing, and international franchise operations

Reported to club president and operations manager. Recruited, interviewed, scheduled, and managed lifeguards, front desk personnel, and snack shack employees. Developed good and long-lasting relationships with members and staff. Maintained safety protocols for swimmers and members.• Analyzed payroll data to determine most cost-efficient scheduling of staff.• Resolved issues between members, guests, and staff, demonstrating leadership and poise under pressure. • Supported the accounting department by calculating hours worked and maintaining payroll records in Excel.