Marketing | Product Management | Project DeliveryAn eCommerce Product Lead with a passion for the automotive industry, data and improving the eCommerce environment, with experience in marketing, product management and project delivery.I have experience in implementing a B2C digital marketing plan across social media, email and .com platforms to increase brand awareness and market share in new territories, presenting the results to various stakeholders with data driven actions for improvement. I also have experience of developing and optimising B2B rewards platforms where I've been responsible for monitoring participant performance, reporting and presenting results back to senior stakeholders. In my current role, I have built experience in developing and improving a range of products to enhance the e-commerce environment for national and international tyre retailers to improve sales conversion.