As a social media executive at Outlook Publishing, I manage the online presence and engagement of 8 digital magazines that cover regional, sectoral, travel and tourism topics. I create and optimise social media strategies to increase brand awareness, audience reach, and user retention for each magazine, using analytics and insights to measure and improve performance.I have a strong background in creating and delivering high-quality multimedia content for various platforms and audiences. I have a passion for business and travel journalism, and I enjoy producing and sharing compelling stories that showcase the best practices, innovations, and destinations in the industry. I am always eager to learn new skills and tools to enhance my social media skills and stay updated with the latest trends and developments.