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Media, Technology, Data, and Sports. If I were to sum up my career in a few words, those would be them. I’m a firm believer in Strategic Improvisation, being flexible and able to adapt to the present without losing sight on the overall goals of the future. Leveraging this mindset allows for - and encourages - a fail fast, fix faster mentality. I've built my career around exploring emerging products and platforms, have been part of several successful exits, and my unique perspective has made me an asset to companies across several industries. My biggest fear isn’t failure, it’s complacency - so I’m not afraid to ask the hard questions. I excel at stopping 90+ MPH lacrosse balls, navigating rocky single track, and dropping one-liners at backyard picnics.I ❤️ data.
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FounderTop Star Media GroupMontville, Nj, Us
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Founder & CeoTop Star Media Group Mar 2024 - Present
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Director Of Sales - Transparent.LyAllstate Oct 2021 - Jul 2023Northbrook, Il, UsTransparent.ly's innovative customer acquisition platform allows Auto, Home, and Life Insurance Carriers (among others) to acquire new customers at the best price possible. Core to the business is full transparency across all data, exclusive inventory, and pre-negotiated margins that align incentives for everyone. -
Sr. Manager, Marketing Solutions - ArityAllstate Jun 2019 - Oct 2021Northbrook, Il, UsArity is a leading Insuretech and provider of best in class telematics-based data products. As the lead on Marketing Solutions, I drove adoption of our emerging telematics-based product from concept to securing over three dozen carrier, aftermarket, and agency partnerships. Working in close collaboration with data science, marketing, product, and customer success, I developed comprehensive media, marketing, and lead-gen solutions. Continuously worked with internal stakeholders and external partners to develop and refine new products and test new opportunities.
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Director Of Media - Answer FinancialAllstate Aug 2018 - May 2019Northbrook, Il, UsInstrumental in launching "Answer Marketplace", the first and largest product to utilize real world driving data allowing marketers to target customers based on location insights, predictive risk, and long-term value. Assisted in the strategy, development, and implementation of additional telematics related products; collaborated with internal teams, external vendors, and sister companies under the Allstate umbrella to identify new opportunities.
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Co-FounderSportslocker Jun 2016 - May 2018Bridging the gap between Traditional Fantasy Sports and Daily Fantasy (aka DraftKings), SportsLocker provides an AI-driven, trivia based gaming experience designed for seamless gameplay both on and off premise.Oversaw product, partnerships, and strategic direction.
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Senior Director Of AdvertisingNtn Buzztime May 2014 - Dec 2016Carlsbad, California, UsLed Product (Mobile, Tablet, Digital, DOOH), partnerships, and business development for the country’s largest in-venue Gaming and Entertainment Platform. -
Integrated Client Solutions DirectorUnder Armour Apr 2013 - Apr 2014Baltimore, Maryland, UsAcquired by Under Armour in 2013.Drove adoption for MapMyFitness suite products; assisted brands in developing integrated go-to market strategizes to take advantage of new and existing features -
Director Of Business DevelopmentTabbedout Oct 2011 - Mar 2013Austin, Tx, UsLed Business Development for Tabbedout's mobile payments platform. -
Vice President, National Business DevelopmentInstadium Mar 2010 - Oct 2011Chicago, Illinois, UsLed National Business Development for Digital Out of Home, Out of Home, and Mobile Products across a network of 650 Professional and Collegiate sports venues. -
Director Of Sales- Eastern RegionPrime Point Media Jun 2003 - Mar 2010Atlanta, Ga, UsAcquired by Outdoor Partner Media in 2007Acquired by Brite Media Group in 2009Led Business Development and Advertising Sales for Out of Home and Mobile products. -
Sr. Account ExecutiveAnheuser-Busch Mar 1999 - Dec 2002St. Louis, Mo, UsNegotiated and purchased all local media (radio, OOH, print, digital, sports signage), developed and executed local promotional and marketing programs and provided media/marketing assistance to over 40 A-B Wholesalers across Upstate New York and New England. -
Media PlannerOgilvy & Mather Dec 1996 - Mar 1999New York, Ny, UsDeveloped and executed media plans for Technology, CPG and Hospitality brands.
Jake Kovalcik Skills
Jake Kovalcik Education Details
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Gettysburg College
Frequently Asked Questions about Jake Kovalcik
What company does Jake Kovalcik work for?
Jake Kovalcik works for Top Star Media Group
What is Jake Kovalcik's role at the current company?
Jake Kovalcik's current role is Founder.
What is Jake Kovalcik's email address?
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What is Jake Kovalcik's direct phone number?
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What schools did Jake Kovalcik attend?
Jake Kovalcik attended Gettysburg College.
What are some of Jake Kovalcik's interests?
Jake Kovalcik has interest in Environment.
What skills is Jake Kovalcik known for?
Jake Kovalcik has skills like Strategic Partnerships, Advertising, Mobile Marketing, Start Ups, Marketing, Strategy, Integrated Marketing, New Business Development, Business Development, Digital Strategy, Sales, Digital Marketing.
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