Jakettcha Scott, Mba Email & Phone Number

Melbourne, Florida, United States

I've implemented Orion180's first B2C communication strategy, winning two Silver Awards at IMCA 2024 Ignite within in less than two years.- Launched the company's first B2C email and social campaigns, as well as its first Homeowner Welcome Packet, driving customer acquisition and engagement.- Leveraged data insights to create content and design templates, resulting in 20K+ new mobile app downloads and 500+ new leads monthly in less than two years.- Led B2C content strategy across channels, increasing organic traffic and blog users through high-ranking SERP features.- Pioneered B2C cross-selling and upselling of insurance solutions, boosting revenue and customer retention.- Equipped decision-makers with actionable insights through daily reports and analysis using industry-leading platforms.Platforms: HubSpot *Google Analytics *Meltwater

Directed consumer and sponsorship performance marketing efforts for ParkDuValle Community Health Center access points in Kentucky by leveraging analytics to enhance strategic decision-making. My responsibilities included developing and implementing data-driven strategic plans to drive growth, increase awareness, and boost community involvement. Through comprehensive analysis of consumer data and market trends, I identified key areas for outreach and engagement, ensuring targeted and effective communication strategies. Additionally, I led the promotion of the CEO podcast and historic video captures on a local TV station and social media platforms, further enhancing community outreach and engagement.

Orlando, Florida Area

While immersing myself in the joyful world of children's books, I worked closely with partnered children's book publishing companies and independent authors to facilitate the collaboration and distribution of children's books to major retailers like Walmart. My responsibilities included preparing seasonal sales presentations for Retail Buyers, monitoring pricing, managing quality control, approving designs, coordinating with printers, and overseeing SEKO Logistics for the shipment of goods to nationwide retailer warehouses. I reported sales, managed the movement of books to private warehouses for resale, and oversaw all logistics operations to ensure goals were achieved or exceeded. Additionally, I implemented processes to improve communication, increase productivity, and assess marketing techniques' impact on sales. My day-to-day, hands-on, collaborative work style aimed to cultivate and deepen team relationships and partnerships.

Longwood, Fl

As an optimistic consultant, I planned and executed CRM strategies to improve customer communication, retention, and loyalty. I selected the CRM platform structure and architecture that best captured and optimized data to drive segmentation, targeting, and sales from new and existing customers. I also created and led email marketing and automation campaigns to improve communication with existing customers.

Orlando, Florida

As an independent Marketing Consultant, I solely worked with businesses in urban areas. I assisted business owners on testing new approaches to customer acquisition, branding, positioning, and digital and outreach advertising.

Orlando, Florida Area

Joined as Program Manager, promoted through a series of performance achievements based on retention benchmarks and client relations. Later developed into a growth-driven Marketing Manager with multi-channel expertise and innovative skills; which contributed to carefully orchestrated and successful marketing campaigns. Below is a list of accomplishments and achievements. - Increased brand recognition across the digital spectrum - Developed and executed database marketing campaigns resulting in increased engagement - Executed the first national outreach partnership campaign for new B2B client relations, articulation agreements, advocacy, and quality recruits; which has led to ongoing quality outcomes for all stakeholders - Responsible for retrieving 29,196 new prospects for clients in 2017 - Received Spirit to Serve Award 3 times - Used data and analytics to create solutions to reduce the quantity of unqualified prospects - Managed and overseen major agile and scrum projects

Master Of Business Administration (M.B.A.), Business Administration And Management, General

Bachelor Of Science In Business Administration, Marketing