Good marketing and copywriting is about people. Who are you talking to? What do they need to know? And how do you connect with them? By using just the right words. By meeting them where they are.Each word you write is an invitation for people to change their lives through your unique offering. But it's not always easy to get the words just right. That's where I can help. Here's a little bit about me: Jake Hansen is a seasoned content marketer and writer. He currently works as an external comms copywriter at WGU and a consultant and editor in his free time. His focus is on content that connects with people. Words that create impact, emotion, and action. Having worked on the agency side, Jake also has extensive experience writing content and executing marketing campaigns for a number of clients across a broad spectrum of industries. His content writing and marketing experience includes expertise in (but not limited to) the following industries: health & wellness, CRM, BI dashboards, HR software, automotive, financial, cybersecurity, law, taxes & bookkeeping, business coaching, home & family, and mining. Notable brands Jake has worked with include Salesforce, Edmunds, Nu Skin, and Symantec. Jake has a broad skillset. His wealth of experience includes editing, long-form company blog articles, ghostwriting, ebooks, white papers, ad copy, webinar scripts, video scripts, social media posts, and press releases. Jake also has technical SEO experience including knowledge about and experience in advanced keyword research, Google Analytics, and link building and outreach. He is also familiar with conversion rate optimization best practices.Jake thrives on building brands and providing teams with a spark of informed creativity. With a unique mix of strategic and creative thinking and experience, he provides value to teams and clients in many industries.Mostly, I like solving problems through clear writing. If you want to chat, shoot me a DM or visit jake-hansen.com. I'm a messaging and copy consultant.