Working with leadership at early-stage startups to implement strategic initiatives at the intersection of sales, marketing, and data.Guiker (2022-2024):Worked on strategic initiatives across GTM and analytics.- Led the launch of a new proptech investment product that raised $2 million in 6 months.- Worked with teams across the organization to expand into 5 new markets.- Oversaw the analytics strategy, insights, and communication for the organization (data architecture, reporting, automation)FLiiP (2022-2024):Rebuilt the outbound motion from scratch, laying the foundation that helped the company double revenue between 2022 and 2024.- Formalized the sales process, hired a team of SDR’s and AE’s that drove a 6x increase in meetings in 6 months.- Rebuilt Hubspot instance resulting in more accurate data, a more efficient sales process, and better company alignmentPlanHub (2022-2024):- Worked with the CEO of the most visited internet/phone comparison site in Canada to build an automated lead gen pipeline; personally closed some of the major players in the space.

Scaled inventory acquisition for proptech product from ~$0 to $800k / month pipeline generated; 20% MoM growth in contracts for 18 months;Built a team of 10 in sales development, account management, and customer successLed the company-wide implementation of Salesforce and acted as the company administrator

Led new business and retention for the rideshare department from seed to Series B. Grew annual rideshare revenue from $50k to over $2 million. Positioned Bus.com as a leader in group travel to events by establishing partnerships with the most innovative producers, venues, festivals, and sporting events in the world (Live Nation, AEG, Coachella).

First sales hire. Turned a free app into SaaS, increasing ARR from 0 to 7 figures and leading to a successful Series A. During that time, created a revenue strategy and personally closed many of the company's early clients while recruiting and training a team of 12 Account Executives and SDR's selling to higher-ed CIO's. In 2017, Ready Education became the #1 provider of mobile applications for colleges and universities in North America.

Helped lead a team of sales people, selling CUTCO cutlery. Ottawa office ranked in top 5 in Canada for summer sales. Conducted sales workshops at conferences, and ranked in the top 5 Assistant Managers in Canada with personal sales over $35,000.