At Netsicle, we provide comprehensive digital marketing solutions, uniquely tailored to each client. My role encompasses guiding the company’s strategic direction, nurturing a team of talented professionals, and ensuring the delivery of cutting-edge marketing services. My expertise spans a broad spectrum of digital marketing disciplines, including SEO, PPC, social media, and content creation, bolstered by numerous industry certifications.My approach to digital marketing is holistic and data-driven, focusing on creating meaningful brand stories and driving measurable results. I'm passionate about leveraging the latest trends and technologies to deliver marketing strategies that not only resonate with audiences but also achieve our clients' business goals.Leading Netsicle, my goal is to empower businesses to navigate and succeed in the ever-evolving digital world. We’re committed to building lasting relationships, fostering growth, and sparking innovation in all our endeavors. I am excited about the future, embracing each opportunity to help our clients reach new heights in the digital arena.

As the Marketing Director at EnerGYM NorthJAX, I strategize and execute marketing campaigns to elevate our brand, grow our membership base, and enhance member engagement. My role involves digital and traditional marketing tactics, content creation, and social media management. Additionally, I drive technology solutions within the gym, ensuring seamless member experience and streamlined business operations. I'm passionate about promoting an active lifestyle and leveraging technology for a better, more personalized fitness journey.

I am a Marketing Consultant at Thrive Internet Marketing Agency, where I work with a diverse range of clients to develop and implement effective marketing strategies that drive growth and increase brand awareness. With 8 years of experience in digital marketing operations at Thrive, I bring a deep understanding of Thrive's culture, latest marketing trends, tools, and technologies to every project.In my role, I conduct research and analysis to identify client needs, target audience, and market trends. I then develop comprehensive marketing plans that align with client objectives and budget. From there, our team executes marketing campaigns across a variety of channels, including social media, email marketing, content marketing, SEO, and PPC. Throughout the process, I work closely with internal teams, including strategists, designers, and content creators, to ensure marketing collateral and campaigns are consistent with our client's branding and messaging.I am a skilled communicator with excellent written and verbal communication skills. I am also adept at using marketing automation and CRM tools such as HubSpot, Zoho, and Salesforce, as well as web analytics tools such as Google Analytics to monitor and measure the effectiveness of marketing campaigns and make data-driven recommendations for improvement.If you are looking for a results-driven marketing consultant who can help your business grow and thrive, please don't hesitate to reach out. I would be delighted to discuss how I can help you achieve your marketing goals.

As Senior PPC Manager at Thrive, I serve in a Director role and am responsible for mentoring, training and managing a team of PPC Managers, Strategists, and Specialists. Serve as an account manager with primary accountability for the success of key customer accounts. Ensure client satisfaction and ROI. Assist Sales Team with paid search sales support. Knowing pay-per-click and staying on top of changes in the industry. Staff Leadership, Development and Training: Serve as the main point of contact for the team. Provide knowledge-based and technical training to continually develop team members. Available daily for questions from team members. Assure that selected Thrive management tools are being used to maximize overall job performance. Team Assessment and Development: Schedule and participate in a weekly update meetingwith each PPC Manager to discuss the status of each Client Campaign and related goals. Assistin constantly prioritizing actions towards getting the best results possible for the client. Workclosely with team members to fully understand, strategize and meet client goals. Discusseach Client Campaign status and set goals for the future. Client Relationship Management: With the assistance of the Digital Marketing Team Director, assign client projects to appropriate team member for ownership. Also maintain and build relationships with key client staff to maintain optimal retention rate and client satisfaction.

As the PPC Manager at Thrive, my job is to oversee creation, optimizations, and ongoing maintenance of clients' paid search campaigns (Google Ads & Bing Ads) while providing ongoing support by utilizing my marketing knowledge and experience to identify opportunities, develop & implement new strategies to enhance the effectiveness of our client's campaign performance and business results.Managing all aspects of clients' PPC campaigns, including keyword research and list development, bid management, ad copywriting, performance analysis and optimization, analyzing key performance metrics to improve cost per click (CPC), click-through rate (CTR), conversion rate, cost per lead (CPL), and other key pay-per-click metrics. As the Paid Search Manager, team management, ongoing training, and leadership is a vital part of my role. I was promoted to PPC Team Lead (Senior PPC Manager) in May 2019.

Managing all aspects of clients' PPC campaigns, including keyword research and list development, bid management, ad copywriting, performance analysis and optimization, analyzing key performance metrics to improve cost per click (CPC), click-through rate (CTR), conversion rate, cost per lead (CPL), and other key metrics.

Thrive Internet Marketing is a full-service web development and Internet marketing agency that serves B2B and B2C clients from across the United States. Our product SkyStats is an all-in-one WordPress dashboard that brings social media, analytics, and marketing data into a single view. uReview.me, another product offering from Thrive helps you get more online reviews for your business. Our solution helps you tactfully ask and remind customers for feedback, guides them through the online review process, and gives you a chance to reach dissatisfied customers.My role as an SEO Specialist at Thrive consists of analyzing, reviewing, and implementing changes to my clients' websites so they that are optimized properly for search engines. My daily tasks include ongoing keyword research; developing original website & blog content; social media and blogger outreach; link building; Pay-per-click management (Google AdWords & Bing Ads); budgeting and reporting; reviewing and reporting on website analytics and implementing, monitoring & A/B testing various SEM techniques. I also serve as the account manager and primary liaison between the web team, clients, and other internal departments.

I advanced to Web.com's Search Engine Marketing (Leads by Web) team in April 2013 to provide Web.com’s marketing customers with world-class paid search marketing, pay-per-click (PPC) campaign setup and management, PPC optimization for both Google AdWords & Bing Ads and provided analytics, and reporting to clients.In August 2014 I was promoted to PPC Tier II, handling Enterprise-level National accounts with large budgets and more elevated metric goals. In 2014 I was invited to represent Web.com globally as a Web.com Small Business Ambassador specializing in pay-per-click marketing, and paid lead generation.

As a Technical Support Specialist at Web.com, I assisted Network Solutions, Register.com, and Web.com customers and department specialists with domain name setups, advanced DNS modifications, email setups, email troubleshooting, general website issues (including HTML, CSS and proprietary website builder issues), search engine optimization (SEO) suggestions & implementations and managed a constant stream of incoming trouble tickets and service requests via email, ticking systems and phone.I moved departments to pursue a more digital marketing-focused position in March 2013, when I joined the Web.com Search Agency in Jacksonville.

As a retention specialist at Web.com, my job was to communicate with digital marketing customers to increase loyalty and retain their business and service lines on an ongoing monthly basis. Effective strategies to handle both conflict resolution and problem-solving for client marketing goal issues, reset expectations, and provide value added services. This role required significant communication and customer service skills.I moved departments to pursue a more technical position in October 2013, when I joined Web.com's technical service team to assist Network Solutions/Register.com/Web.com customers with email support and domain name support requests.

Served as Founder and Executive Director of Chompie. During my time at Chompie, I was responsible for the success of sales, online marketing strategy (Link Building, SEO, Content Marketing & Social Media) and day to day business operations. I was dedicated to the accomplishment of Chompie's short-term mission and vision, and the accountability of Chompie to our clients and website visitors. Chompie.com was acquired in 2012 by Amazon.

Served as Founder and Executive Director of Chompie. During my time at Chompie, I was responsible for the success of sales, online marketing strategy (Link Building, SEO, Content Marketing & Social Media) and day to day business operations. I was dedicated to the accomplishment of Chompie's short-term mission and vision, and the accountability of Chompie to our clients and website visitors. Chompie.com was acquired in 2012 by Amazon.

Served as Founder, Lead Reviewer, Community Marketing Director, and Spokesperson at HookahDomain, a social network targeted specifically at the hookah tobacco and hookah pipe niche industry. Responsible for day to day operations, product reviews, advertising sales, member retention, SEO/PPC, social media, brand strategy and brand marketing. I served as lead video reviewer, using YouTube as a powerful tool for growth and amassing a large following of loyal fans for HookahDomain. I also co-founded HookahDomain Lounge, a hookah lounge and bar with locations in Jacksonville, Las Vegas (Henderson), and Denver. I left HookahDomain & HookahDomain Lounge in 2009 to pursue other business ventures.I personally re-acquired the HookahDomain brand and HookahDomain.com in March 2019.