Jacqueline King Email & Phone Number

Addison, Texas, Us

Houston, Tx, Us

Developed and executed a comprehensive email marketing strategy to build brand awareness, drive lead generation, and enhance customer satisfaction. Oversaw all aspects, including audience segmentation, copywriting, design, proofing, and setup in Eloqua and Salesforce. Consistently achieved top division open and click rates, zero percent spam rate, and minimal unsubscribes, with continuous performance assessments to optimize results.Spearheaded a website pop-up strategy that led to a 170% increase in conversions and an 82% improvement in conversion rate. Created and edited landing pages on WordPress and Unbounce, enhancing user engagement and driving traffic.Collaborated in content creation and collaboration efforts for social media, working closely with the social media manager to align posting strategy with broader marketing goals.Developed and managed the complete webinar strategy, including topic selection, scheduling, presenter coordination, and promotional efforts across registration pages, emails, and social media. Facilitated live and on-demand webinars, analyzing results to identify performance improvements and new engagement opportunities.

Houston, Tx, Us

Led an international content team, including marketing content editors, a documentation specialist, and a community manager for multiple B2B SaaS brands, coordinating effectively through tools like Jira, Trello, and Slack.Defined strategy and managed the editorial calendar to deliver content, building brand awareness and generating leads.Created and executed content briefs for original long-form content, such as ebooks, blog articles, newsletters, user guides, and screencasts.Produced and facilitated webinars in collaboration with subject matter experts, enhancing educational and promotional reach.Published and promoted content on social media channels, extending brand visibility and engagement.Created and maintained SEO-optimized landing pages, leveraging tools like WordPress, SEMRush, Google Analytics, and Unbounce.Led a full website relaunch from Sitecore to WordPress for two distinct brands, ensuring improved user experience and alignment with strategic goals.Managed company participation in trade shows, overseeing logistics, including registration, booth setup, materials, swag, and staffing to ensure a successful brand presence.

Houston, Tx, Us

Created original content for company website and promotional materials, including written text and screencasts. Edited instructional materials and third-party content for language and style. Collaborated with creative team to develop layouts and graphics and set up content in WordPress. Created social media posts and replied to comments. Managed company profile on third-party sites. Facilitated live sales webinars and presentations. Developed and executed long-range content plans.

Plano, Tx, Us

Support PCA's goals of excellence in education by meeting the technology needs of students ands staff. The centerpiece of PCA's technology program is a highly successful “one-to-one” initiative that replaced computer labs and carts with individual MacBooks and iPads for approximately 1,500 students and 200 teachers beginning in the 2013-2014 school year. Responsible for device procurement and configuration, development of staff and student use policies, and training for staff, students and parents.Facilitate adoption of learning resources such as online assessment tools, e-textbooks, and the Blackboard Learning Management System, including system setup, staff and student training, and data conversion. Manage a team of technology support personnel, A/V support and instructional technologist. Responsible for implementing a Help Desk system and adopting school-wide antivirus and patch management programs. Create technology support, IT security and inventory policies.Support technology procurement and distribution for a new, remote campus as well as building projects. Maintain the PCA Curriculum System using Oracle APEX.

Plano, Tx, Us

Teach technology classes to students in grades K-6 and 9-12; subjects including general computer skills, keyboarding, Microsoft Office, desktop publishing with Adobe InDesign, digital graphics with Adobe Photoshop, and video editing with Adobe Premiere Pro and After Effects. Recommend software for technology lab curriculum; install, configure and document for other technology staff; create lesson plans. Work with classroom teachers to integrate technology into their lesson plans. Develop and maintain online resources for teachers and conduct teacher technology training. Using Oracle APEX, develop an online system for curriculum director to manage school's database of objectives, and for teachers to maintain their syllabi. In 2015, expanded this system to track classroom technology inventory.

Classroom instructor in Oracle database administration and tuning, full time March 1994 through April, 1996; part-time through July 1998.