Viceroy
CurrentManage social media accounts for the Barstool Florida brand, curate/create/post content for all accounts, brainstorm ideas for account-specific merchandise and promote merchandise with digital sales and marketing strategies.Provide live social media coverage for UF sporting events, including football, basketball, baseball, and gymnastics.Through time on the accounts (as of 2/15/24, organic growth):- Instagram growth: 47.3k -> 163k (244% increase)- Twitter growth: 12.7k -> 30.1k (137% increase)- $48,850 in merchandise sold through personal sales links on Instagram and Twitter- 23 Monthly Incentive Awards earned through 31 months in Viceroy program