Digital marketing, behavioral economics, and growth hacking enthusiast.I am passionate about brand building, business development strategies, and implementing online/ offline marketing campaigns to enhance brand awareness within the digital space. I'm constantly working on preparing and delivering marketing plans within key objectives and developing new creative ways to approach marketing activities. __________________I believe that behavioral economics gives anybody the tool to understand customer behavior in order to adjust the marketing and UX activities to simplify the customer journey and reach desired goals. It also provides you with precious knowledge to approach your daily marketing challenges and sets you apart from your competitors. Understanding behavioral economics sets most of the companies ahead from the competitors, allows them to solve business challenges, make better business decisions and influence the customer decision-making process.
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Digital Marketing ManagerDenník Sme Sep 2022 - PresentBratislava, SlovakiaMy role within the Marketing team is to constantly working on finding effective ways and channels to promote and distribute online content produced by one of the largest anf widely read mainstream broadsheet in Slovakia. The website Sme.sk is one of the most visited Internet portals in the country. My main focus is to increase: - the number of subscribers of selected newsletters and authors,- the number of readers and visitors of the format SME Minuta, - the amount of active mobile app users, - the sales of our paid digital products (monthly/ yearly memberships), e.q. acquiring new customers Moreover, I work closely with the team of reporters and editorial department to efficiently spread the word about important and major topics. The job is also to contribute in the online campaigns creation, execution and optimization. -
Co-FounderE-Bikecheck Sep 2022 - PresentBratislava, Slovakiae-BikeCheck is a locable docking system that merges the element of safety and charging. In other words, it is a charging station for e-bikes powered by an mobile app. We aim to build a practically non-existing infrastructure by supporting ecomobility, sustainability and the concept of smart cities. -
Executive Marketing Manager & Marketing StrategyInsidebe.Com Jan 2021 - PresentInsideBE is the go-to behavioral economics hub for marketers, salespeople, executives, and business owners. It’s an ever-expanding source of behavioral case studies, courses, and how-to guides from marketing, sales, and more. We aspire to present the best resources on how to use behavioral economics in your businessYou can learn more at https://insidebe.com/ -
Executive Marketing Manager & Project ManagementMindworx Academy May 2019 - PresentBratislavaMINDWORX Academy project took 2 years to make and was produced in 4 different parts of the world. It was created by 4 of the world’s leading experts in the field - Rory Southerland, Dan Ariely, Matej Sucha, and Sam Tatam. My role in the company is to develop and manage different marketing strategies to acquire new clients, build partnerships with our affiliates, maintain growth hacking tactics, distribute our content to reach potential students, design and deliver the right set of return-on-investment-focused campaigns. -
Performance Management Specialist InternCampus Cowork Jan 2019 - Apr 2019BratislavaAs an intern at Campus Cowork I became a part of a Digital marketing team. Following are the most important tasks and responsibilities which I was responsible for:Google ads- taking care of the company's advertisements, campaigns and ad groups within Google networkGoogle analytics- gathering website's data into structured databases and reports Reporting- continuous creation of reports regarding all sources and advertising channels the company uses, including social media channels Creation of unique, cross-social media format in order to unify and adjust the content which is communicated via various social media channels (such as LinkedIn, FB, Youtube, blogposts, etc).E-mail marketing- methodical and periodical works with email marketing platform to share awareness about agreed activities providing by the company towards its partners, members and potential clients. Copywriting related to creation of various tasks and projects within the company and its concerns SEM- working with paid campaigns on different platforms to reach the right audience and target groups of the company SEO- optimizing the key words on the website, the content and communication itself. The main focus was on growing visibility in organic (non-paid) search engine results by encompassing both the technical and creative elements to improve rankings, drive traffic, and increase awareness in search engines.PPC campaigns- taking care, optimizing, reporting, creating reasonable budget focused on return of investment of pay-per-click advertisements -
Digital Marketing Manager And ConsultingFreelance Marketing, Self-Employed Feb 2018 - Jan 2019DenmarkMain focus on digital marketing, consulting services, content marketing, copywriting, email marketing management, brand building/ awareness, and marketing strategy coordination
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Marketing Manager, Strategy CoordinatorSmartninja Danmark Feb 2018 - Dec 2018Copenhagen Area, DenmarkSmartNinja is a coding school, operating within several European markets. Tasks: Marketing and promotional activities management and coordination, social media management, email marketing, content marketing, business strategy development
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Digital Marketing ExecutiveCampus Cowork Sep 2017 - Feb 2018BratislavaResponsibility for content distribution, creating design for events and promotion through selected channels, creating marketing plans and strategies, email marketing, brand building & awareness, marketing campaigns set up, analysis of effectivity and campigns optimisation, copywriting, collecting data and reporting -
Student InternshipDpointgroup Aug 2016 - Nov 2016Barcelona Area, SpainInternship related to various business spheres, marketing management, sales and sales support, customer service, graphic design, innovation of product and services, brand awarness, market research and business analyses -
Supply Chain Logistics ManagerSportmedia, S.R.O Jan 2013 - Jan 2014BratislavaManaging levels and distribution of stock sales assistant, delivery service, import of merchandise
Jakub Daňo Skills
Jakub Daňo Education Details
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International Sales And Marketing Management -
University College Of International And Public Relations PragueStudies Oriented To International Relations And Diplomacy -
Gymnasium Of Federico Garcia LorcaGraduation
Frequently Asked Questions about Jakub Daňo
What company does Jakub Daňo work for?
Jakub Daňo works for Denník Sme
What is Jakub Daňo's role at the current company?
Jakub Daňo's current role is Digital Marketer.
What schools did Jakub Daňo attend?
Jakub Daňo attended Zealand - Sjællands Erhvervsakademi, University College Of International And Public Relations Prague, Gymnasium Of Federico Garcia Lorca.
What skills is Jakub Daňo known for?
Jakub Daňo has skills like Customer Service, Microsoft Office, Microsoft Word, Microsoft Excel, Management, Digital Marketing, Social Media Marketing, Copywriting, Marketing, Teamwork, Advertising, Performance Based Marketing.
Not the Jakub Daňo you were looking for?
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Jakub Dano
Director - Stainless Reality Ltd | Can 2D Capture All You See, When Our World Is In 3D? | Innovative 3D Tools For Aec And Manufacturing | Consultancy, End-To-End Services, Reality Capture, Visualisation, Ar / Vr AppsKing's Lynn -
Jakub Dano
United Kingdom1soton.ac.uk
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