I manage sponsorships and partnerships, ensuring effective activation and mutual benefit for all stakeholders. I lead all assigned projects and events from planning through to close-out, ensuring timely and successful delivery. My role involves preparing complex presentations, including sponsorship offers and evaluations, analyzing market trends to stay ahead of the curve, strategic relationship building and providing detailed reporting. Additionally, I manage AC Sparta Esports, driving growth… Show more I manage sponsorships and partnerships, ensuring effective activation and mutual benefit for all stakeholders. I lead all assigned projects and events from planning through to close-out, ensuring timely and successful delivery. My role involves preparing complex presentations, including sponsorship offers and evaluations, analyzing market trends to stay ahead of the curve, strategic relationship building and providing detailed reporting. Additionally, I manage AC Sparta Esports, driving growth and forging key industry connections. Show less

My main focus was to manage pre-launch and launch phases of a virtual reality game and app. I developed marketing strategies, directed promotional content activities, and led international influencer marketing campaigns. My role involved networking with leading figures in the VR industry and organizing smaller promotional events and workshops to boost product visibility and engagement.

I have led strategic business planning, successfully negotiated partnerships with top brands like Tipsport or Xiaomi. I set internal KPIs and developed comprehensive marketing plans, while also managing press releases, PR, and conducting interviews with major domestic media outlets such as Forbes, CNC, ČT, and ÓČKO. My responsibilities included overseeing influencer marketing, connecting with external digital agencies, and representing the organization at international events and tournaments… Show more I have led strategic business planning, successfully negotiated partnerships with top brands like Tipsport or Xiaomi. I set internal KPIs and developed comprehensive marketing plans, while also managing press releases, PR, and conducting interviews with major domestic media outlets such as Forbes, CNC, ČT, and ÓČKO. My responsibilities included overseeing influencer marketing, connecting with external digital agencies, and representing the organization at international events and tournaments. In addition to these core duties, I managed operational budgets and streamlined workflows to improve efficiency. I also played a crucial role in talent acquisition and development, fostering a high-performance culture within the team. Initially, I managed social media and copywriting, and continually networked with leading esports entities to drive growth and enhance our industry presence. Show less

As a Junior Marketing Manager, I specialized in social media marketing and the realization of sports video shoots. I was responsible for listing products on the e-commerce platform and participated in meetings with local vendors under supervision. Additionally, I co-organized events with Czech sponsored athletes and provided community support, ensuring strong engagement and brand presence.