Jakub Petřina

Jakub Petřina Email and Phone Number

PPF Group Head of Brand Strategy @ PPF Group
prague, praha, czechia
Jakub Petřina's Location
Prague, Czechia, Czech Republic
Jakub Petřina's Contact Details

Jakub Petřina work email

Jakub Petřina personal email

n/a

Jakub Petřina phone numbers

About Jakub Petřina

Senior marketing and business leader with 11 Effie awards across the span of a 25-year career. Focused on building and growing high-performance companies, brands and marketing teams. Succcessful with Air Bank, Home Credit, Oskar, Fischer and several beer brands in late nineties. Best suited for startup or transformational times.Key skills: building marketing teams, delivering results, integrated business and marketing strategy, product development, marketing communications, brand management, customer experience management.

Jakub Petřina's Current Company Details
PPF Group

Ppf Group

View
PPF Group Head of Brand Strategy
prague, praha, czechia
Website:
ppf.eu
Employees:
433
Jakub Petřina Work Experience Details
  • Ppf Group
    Group Head Of Brand Strategy
    Ppf Group Nov 2022 - Present
    Prague, Czechia
    I came back to PPF to help make our strong brands even stronger.
  • Rohlik Group
    Group Chief Marketing Officer
    Rohlik Group May 2021 - Sep 2022
    Prague, Czechia
    I joined Rohlik Group to help them win in European online grocery delivery. The offline to online shift has only just about started in this category. Rohlik is bringing a great change for the lives of millions and is on a great way to become European #1 player.
  • Air Bank A.S.
    Chief Marketing & Product Officer
    Air Bank A.S. Oct 2009 - Mar 2021
    Prague
    One of Air Bank architects, designing Air Bank brand and customer experience. Leading a banking startup from scratch to the fastest growing and most preferred brand in the Czech market. Air Bank is now the first and still unique customer centric bank in the Czech Republic. Going all the way from defining the brand strategy and business model to launching and maintaining the product portfolio. Making sure that all touchpoints reflect on the Air Bank positioning as the first bank you can like.
  • Home Credit Czech & Slovak
    Chief Marketing Officer
    Home Credit Czech & Slovak Jun 2005 - May 2014
    Hired to inject new energy and innovation into a large and successful consumer-credit company. Responsible for communication, product management and CRM. The primary goal was to restructure the company towards sustainable profit in the quickly changing environment. Managing a team of 15 marketers.
  • Ck Fischer
    Marketing Director
    Ck Fischer Jun 2004 - May 2005
    Hired to restructure a falling company, increase number of customers and profitability. Mission completed. Refocused a well known tourism brand from everything-to-everyone to a "worldwide sea specialist". Managed a total of 11 reports. Left the company after a year in order to work for a greater organisation with more resources, both human and financial.
  • Oskar, Český Mobil A.S.
    Marketing Manager, Customer Acquisitions
    Oskar, Český Mobil A.S. Dec 1999 - May 2004
    Prague, Czechia
    I was in the first load of hires by a start-up company with very ambitious dreams. My goal was to bring customers by developing customer acquisition strategy and deliver by running integrated campaigns. Started by hunting consumers, moved to business after three years. Narrowed focus in the business segment from "the bigger, the better" to "small business specialist". Managed a team of three marketing specialists.Left the organisation after close to five years as I felt there is not much more I can bring to the table.
  • Staropramen Breweries (Formerly Prague Breweries)
    Brand Manager
    Staropramen Breweries (Formerly Prague Breweries) Jan 1995 - Aug 1999
    Brand positioning, advertising, research, new product development. Key brands: Branik, Velvet, Kelt.

Jakub Petřina Skills

Marketing Strategy Marketing Communications Integrated Marketing Segmentation Brand Development Digital Marketing Marketing Management Direct Marketing Brand Management Marketing Online Advertising Advertising Market Research Strategy Start Ups

Jakub Petřina Education Details

Frequently Asked Questions about Jakub Petřina

What company does Jakub Petřina work for?

Jakub Petřina works for Ppf Group

What is Jakub Petřina's role at the current company?

Jakub Petřina's current role is PPF Group Head of Brand Strategy.

What is Jakub Petřina's email address?

Jakub Petřina's email address is ja****@****bank.cz

What is Jakub Petřina's direct phone number?

Jakub Petřina's direct phone number is +4205471*****

What schools did Jakub Petřina attend?

Jakub Petřina attended Cevro Institute, Prague, Charles University, Prague University Of Economics And Business (University Of Economics, Prague), Gymnázium Nad Štolou, Wichita East High School, Usa, Gymnázium Nad Štolou, Zs U Skolske Zahrady.

What are some of Jakub Petřina's interests?

Jakub Petřina has interest in Darts, Friends Exploration, Soccer, Books, Food, Golf, Ice Hockey, Playing Cards, Playstation, Playstation People.

What skills is Jakub Petřina known for?

Jakub Petřina has skills like Marketing Strategy, Marketing Communications, Integrated Marketing, Segmentation, Brand Development, Digital Marketing, Marketing Management, Direct Marketing, Brand Management, Marketing, Online Advertising, Advertising.

Who are Jakub Petřina's colleagues?

Jakub Petřina's colleagues are София Кузнецова, Martin Horák, Zainab Mkindi, Stanislav Paschenko, Klara Rokova, Michal Horváth, Тамара Обухова.

Free Chrome Extension

Find emails, phones & company data instantly

Find verified emails from LinkedIn profiles
Get direct phone numbers & mobile contacts
Access company data & employee information
Works directly on LinkedIn - no copy/paste needed
Get Chrome Extension - Free

Aero Online

Your AI prospecting assistant

Download 750 million emails and 100 million phone numbers

Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.