Since 2016, I have been driving the strategic growth and market positioning of key products in the field of autoimmune diseases, specifically within rheumatology and dermatology.Key achievements include:• Successfully expanded the market for Metex (subcutaneous methotrexate) and Leflunomide medac, achieving significant market share and establishing them as preferred treatment options among HCPs.• Developed and executed comprehensive marketing strategies that resulted in a sustained increase in product visibility and physician engagement, evidenced by a substantial rise in treatment initiation rates.• Fostered strong relationships with KOLs and HCPs through targeted educational initiatives and professional meetings, enhancing brand loyalty and recognition within the medical community.• Collaborated cross-functionally to optimize resource allocation, ensuring effective promotional campaigns and successful market penetration.• Played a key role in driving patient education programs that improved treatment adherence and patient satisfaction.With a passion for improving patient outcomes and a track record of success in product management, I continue to seek innovative solutions to meet the evolving needs of patients and healthcare providers.

• Developed and implemented marketing plans for Rx products.• Oversaw the execution of promotional strategies.• Planned and managed the promotional budget.• Analyzed market conditions to identify growth opportunities.• Conducted product training for the sales team and collaborated with the medical department..

• Developed marketing strategies for a diverse Rx product portfolio.• Analyzed new product potential and proposed product line extensions.• Monitored market conditions and business objectives.• Conducted market data analysis and collaborated on pricing policies and reimbursement applications.• Supported medical representatives with tools and training.

• Promoted Rx medications to specialists in various fields.• Established and maintained client relationships.• Delivered current product information and conducted presentations for healthcare professionals.• Monitored competitor activities and reported insights to the marketing department.