Account Director
CurrentNew Business Development:1. Wallstreet English(Pearson Group) new course - New Students Experience(NSE) all-digital launch campaign. 2. Herborist(Shanghai Jahwa) essential oil (E-commerce platform) digital campaign.3. Heinz LongFong(Frozen Food) rebranding communication campaign and packaging upgrade project management.Retainer Base Clients Management:1. Liushen(Shanghai Jahwa) brand rejuvenation integrated marketing communication (‘Naked Summer’ campaign awarded 2015 Media 360 Marketing Communication Golden Award).2. Inoherb's new product series - Dark Tea for Men integrated marketing launch campaign(Awarded China Advertising Great Wall - Media Marketing Silver Award).3. Mucosolvan(BI) annual communication plan and retail sales clerks education innovation project management.