Jalissa Williams Email and Phone Number

• Collaborated with product managers, and designers to update the single page application styling, resulting in a 17% increase in customer retention.• Increased application speed by 6% by integrating GraphQL to help with pagination and filtering.• Built resuable react components for integration throughout the codebase.• Authored tech documentation to breakdown complex problems and identify possible solutions.• Refactored application's layout for design unity and to bring them into alignment with WCAG guidelines, increasing accessibility by 5%.• Reviewed and tested team member's PRs to help ensure quality of code and meet our development goals.

• Composed and implemented SQL queries in MySQL to update, delete, and modify data in the application. • Developed end-to-end and unit tests for React components with 100% coverage using Jest.• Introduced new methods of code reviews, reducing overlap between engineers.• Built single page applications and React components from Figma wire frames and mockups.• Presented and demoed updated styling and changes to the application for the client.• Mentored and onboarded new and junior developers to the codebase.• Developed Wiki Documentation to aid in the process of faster integration with new team members• Researched new technologies, software packages and hardware products for use in website projects.

• Designed, implemented, and deployed website using HTML, CSS/SASS, and Javascript, generating over $10,000 in revenue.• Implemented responsive designs, and performed site wide audit to meet WCAG accessibility standards.• Scripted copy and optimized SEO, increasing customer engagement and leads by over 10%.• Applied A/B testing to determine best layout, improving overall page visits by 12%.• Developed website experience across multiple web browsers, ensuring cross-platform usability across desktop and mobile devices.

• Write, design, schedule, and monitor social media content across various platforms- Increased Twitter engagement by over 200% (Some tweets even went viral)• Developed media plans and increased downloads and viewership by over 23% • Pitched and wrote original articles for website’s blog and boosted traffic toward the site • Created effective incentive marketing strategies, including having some of our viewers coming on to the show, increasing user engagement.• Launched weekly content newsletter/email campaign to highlight upcoming topics on the show, which increased subscribers by 40%

• Spearheaded efforts to incorporate demonstration videos on how to use their products and increased website traffic by 7%• Slashed the unsubscribing rate by 2% and increased subscribers by 12% for our email marketing campaigns by implementing A/B testing • Effectively wrote and edited information on the website through our CMS platform including grammatical updates, page titles, links, SEO, titles, and headlines• Coordinated photo shoots with merchandise • Collaborated with Creative Director to redesign website including layout, original photography, graphic design, copy, and user experience (ux)• Bolstered our likes, follows, and followers by 9% across all Social Media Platforms (Twitter, Facebook, and Instagram)• Proofread and edited all content including brochures, newsletters, emails, and catalogs• Merchandised their website, added new products, organized, and audited e-commerce site daily

• Ensured that brand voice is expressed vibrantly with cross-channel consistency in all promotional copy. • Researched keyword efficiency to optimize content and strength organic search rankings• Track and present analysis reports on SEO metrics using Google Analytics• Construct a story using Google Ads to improve customer engagement • Collaborate with in-house and global creative teams to write content for emails and homepages

• Assisted CEOs in editing, writing, proofreading and fact checking content• Filmed corporate executives to cultivate positive magazine branding and name recognition• Verified and gathered data regarding stories through interviews and research• Increased subscribers to the magazine by 19% through the constant engagement on social media• Managed their social media and created original content.