Justin Al-Qudah Email & Phone Number

Lead strategic direction for digital marketing website suite, including localiq.com, wordstream.com, and international properties based in CAN, UK, AUS & NZ.Deliver agile, responsive experiences that drive conversions, bolster brand loyalty, and provide full-funnel insights.Own tracking and analytics implementation for all marketing campaigns, ensuring highest level of data integrity, to lead future tests and optimizations.Collaborate with other Senior Leads and Executive team on go-to-market strategy for new SaaS offering, while maintaining adoption rate of existing managed services.Manage a team of Developers and User Experience Designers.

Own and set strategy for how our web properties (localiq.com, reachlocal.com, wordstream.com, marketing.usatoday.com) and award-winning free tools contribute to the business’s overarching goals. Create and implement sustainable process for planning, prioritization and execution of web team owned projects. Collaborate with Product Designers and Website UX Designer to ensure brand cohesiveness and optimized web environments.

Greater Boston Area

Greater Boston Area

Heavily based in project management and procedural sustainability. Developed process for launching in new markets - from building awareness to tangible marketing materials. Managed requests from internal stakeholders, working with my teammates to create new pieces of collateral, run market-specific campaigns, and fulfill initiatives across all areas of marketing. Ran the marketing budget, allocating funds to national and market-specific initiatives.

Quincy, Ma

Development and coordination of training materials and schedule. Onboarding all new Operations hires and setting metrics for determining product and process knowledge post-program. Establishing training protocols for new hires, product and process updates and ongoing training for Operations employees.

Quincy, Ma

Collaborate and maintain internal relationships with sales team and external relationships with clients; work to fulfill digital marketing needs of small to mid-sized businesses across the United States; extensive usage of the CRM system, Salesforce.

Lexington, Ma

Lead acquisition and cleansing through campaigns; Implementation and maintenance of asset library; Content organization and management; Event trade show planning and coordination

Bryant University

Creation, development and coordination of on-campus events with John Hancock employee representative; Advocating for John Hancock employment opportunity as well as brand awareness; Inception of complementary marketing materials to accompany events

601 Congress Street Boston, Ma

Worked in the Mutual Funds Division of John Hancock; Creation of Mutual Funds Training Manual for John Hancock new hires; Facilitated the creation, maintenance and update of client-facing (external) materials and sales-facing (internal) materials; MLK Summer Scholars Volunteer – mentor to a John Hancock high school student intern; Maintenance and update of JHFunds.com content

Marketing, Literary And Cultural Studies

Activities and Societies: Delta Kappa Epsilon Fraternity: Rush Chair, Vice President, Interfraternal Council Vice President.

Education record

Activities and Societies: Student Government, Habitat for Humanity, Mock Trial, Soccer, Tennis, Indoor Track