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James Baldwin is listed as Chief Growth Officer at BrightCanary, based in Manhattan Beach, California, United States. AeroLeads shows a matched LinkedIn profile for James Baldwin.
James Baldwin previously worked as Growth and Acquisition Marketing - Product Development at Light Masons Marketing and Head of Growth and Acquisition - Co-Founder at Lottery Now / Mido Lotto. James Baldwin studied at Uc Santa Barbara.
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Senior Growth and Product Leader with over 15 years in digital leadership roles and repeated success driving mass adoption of mobile D2C products. Strategic and Tactical across the stack including Omni-Channel Global Performance Marketing, Social Media Marketing, Earned Media, video and display networks, Influencer Marketing, SEM, Product-led Growth and Viral Looping, cohort analysis, ASO, LTV & ROAS analysis to deliver ROI positive acquisition, automated Customer Journeys, ad creation, project management, mar-tech implementation, AB testing, SEO, video & television marketing for acquisition in early/mid-stage environments. Leader of digital teams including UX, UA, iOS and Android Product Development, PR & strategy. Extensive content creation background for games, mobile, online, video, feature film, publishing, and TV. Proven executor with customer empathy, a passion for elegant design and a data driven approach that successfully stands up innovative products and brings them to market quickly.GO TO MARKET EXECUTIONSpecialist in Go to Market strategy & execution resulting in exponential growth. - Positioning and communication of brand & product story and it’s successful translation into Earned Media- Effective & efficient Acquisition strategy, execution & refinement to meet ROI objectives- Relevant, engaging customer outreach & optimization to determine when and when not to communicate with customers- Developing a successful product voice, refining it, and making it channel-agnosticResults:- Multiple products brought to market, achieving mass adoption in months not years- Successful positioning & messaging to communicate product value and overcome consumer reluctance - Earned Media campaigns earning national coverage- Customer care & feeding strategy and execution resulting in D90 buyer retention over 50%- Effective management of multimillion dollar ad campaigns resulting in more than 9M app downloads & ROI positive acquisitionPRODUCT & UIIOS & Android Product leadership to launch top rated Mido Lotto app (4.8 App Store rating, over 10,000 five star reviews), exceptional retention, NPS score over 70. UI & funnel refinements to improve onboarding conversions more than 35%.Co-founded Celebrity Phone Call, a mobile marketing company creating interactive messaging to drive turnout & traffic for the entertainment industry. Clients include Fox and Universal.Voice User Interface Design. UI design for Hey Anita, directed the original UI design team. (Acquired by Verizon.)
Listed skills include Mobile Games, Online Marketing, Social Media, Mobile Marketing, and 15 others.
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Seattle, Washington, US
Driving Growth across the stack for BrightCanary. The BrightCanary iOS app offers parents better device monitoring in the places their children are facing the greatest risk. Built by parents with a background in technology and aligned with best parenting practices, BrightCanary empowers parents with the supervision and guidance they need to keep their kids.
San Francisco, US
Leading Growth and revenue optimization. Including Digital Acquisition, Viral Looping, UX, UI, funnel optimization, measurement stack, analysis, iOS and Android project management, strategy and sourcing of both digital and out of home acquisition.
Helsinki, FI, FI
Mobile User Acquisition, online user acquisition, and Mobile Products for Habbo.com - an online virtual world for teenagers that grew to more than 15 million unique users a month in more than 150 countries during my tenure. Focus on performance marketing, LTV analysis for positive ROI acquisition, strategic partnerships and teen-centric marketing through.
Digital Marketing lead and strategy. Project management of site development and Facebook integration. JimsPost enabled creators, teachers, and anyone with valuable information to self publish and then sell direct from their website, blog, Facebook or Twitter pages. Web2Livingroom alternative to iTunes, allowing anyone to go direct to their audience with.
Wrote and designed games and content for Pixar, Disney, Mindscape, & Sulake. Many were designed to cross platforms. Screenwriter Sony Pictures, HBO, and numerous others. Titles include: Pixar’s highly successful Toy Story activity center, screenwriter on "Giants" for Columbia Pictures based an original pitch, created and developed "Baker’s Beach" with Mel.
US
Voice User Interface Design Specialist developing solutions that integrate phone and web platforms through a variety of innovative phone messaging products and Voice User Interfaces. Developed the UI design for Hey Anita, and directed the original UI design team. (Hey Anita was acquired by Verizon.)Co-founded Celebrity Phone Call, a mobile marketing.
Quick answers generated from the profile data available on this page.
James Baldwin works for BrightCanary.
James Baldwin is listed as Chief Growth Officer at BrightCanary.
James Baldwin is based in Manhattan Beach, California, United States while working with BrightCanary.
James Baldwin has worked for Brightcanary, Light Masons Marketing, Lottery Now / Mido Lotto, Mido Play Inc., and Sulake.
You can use AeroLeads to view verified contact signals for James Baldwin at BrightCanary, including work email, phone, and LinkedIn data when available.
James Baldwin studied at Uc Santa Barbara.
James Baldwin is listed with skills including Mobile Games, Online Marketing, Social Media, Mobile Marketing, Mobile, Entertainment, Mobile Applications, and Online Advertising.
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