James Cabrera Email & Phone Number

Washington, Dc, Us

Design, code and manage the various websites of the organization including the corporate, retail, charter school, mobile app, fashion blog, and other micro sites. Research and develop user interfaces for new website projects; and take projects from conceptions to completion. Code HTML, CSS and Javascript using various tools and frameworks. Develop custom web pages consuming e-commerce API to present Json data in real-time. Install and configure Web Host Manager (WHM), CPanel and content management systems (Wordpress) on Linux servers for optimum performance. Support the marketing team with campaign based web media including custom landing pages, video, graphics and analytics tracking. Consult and support various departments (Workforce Development, Retail, Fundraising, and Human Resources) with strategic marketing, email communications, event photography and videography.

Springfield, Va, Us

• Consult over 60 clients on web development, marketing and branding projects.• Develop websites and customized WordPress installations. • Configure domains, hosting servers, MySQL databases, pay-per-click advertising and SSL certificates for clients.• Remove viruses and malware from websites and install additional security.• Perform marketing audits, write copy and design brochures, flyers, posters, trade show banners and logos. • Edit video for the web using Adobe Premier, Final Cut and Flash.• Conduct sales presentations and write proposals.• Direct designers and developers on client projects.• Manage the accounting functions of the business with QuickBooks.

• Supervised and maintained various advocacy websites to expand government relations efforts and increase funding for angler issues. • Lead designers and web developers on redesign projects, prepared creative briefs and set schedule with deliverables.• Saved organization over $12,000 in production expenses by developing new websites in-house. Created wireframes, designed the website and built the production site. • Setup Linux-Apache-MySQL-PHP (LAMP) stack testing environments, configured Amazon Web Services and shared-hosting servers and installed security measures. • Optimized the WordPress cms, installed plugins and strived to reduce page download times using Google tools, heat mapping, caching techniques and responsive designs. • Programmed WordPress page templates, HTML emails, surveys and donation forms.• Setup e-commerce storefronts and payment systems for online transactions.• Designed graphics, animations and edited videos for online campaigns.• Managed member databases with over 1.4 million members on different platforms: SalsaLabs, BlackBaud, Luminate Online and VoterVoice. • Segmented membership, targeted members, programmed email blast and performed A-B and subject-line testing.

• Expanded customer base from 50,000 to over one million customers, providing new growth opportunities for the organization.• Identified profitable customers and their lifestyle preferences for marketing via radio, television, movie theatres and direct mail.• Recommended and supervised system installation of $20,000 marketing database. • Reduced graphic design production costs by $6,000 annually. Supervised production of marketing brochures, annual reports and newsletters.• Assessed customer demand for new online products. Results were published in trade publication Internet Banking Strategies, March 2004 edition. • Led senior management team through various branding projects resulting in a new website portal, name and logo.• Produced website wireframes and developed content for over 100 web pages.• Managed multiple projects and events that were completed on time and on budget including planning conferences, annual meetings and community activities. • Conducted sales presentations to all levels of management and supervised business development efforts.• Interviewed, trained and supervised sales staff.

● Executed marketing plan, wrote, and supervised production of various marketing pieces.● Designed advertisements for newspapers and magazines.● Managed bank’s participation in local expos.

Chantilly, Va, Us

• Managed the marketing database and resolved technical issues.• Identified profitable product mixes for branch staff to promote.• Wrote content, coded HTML and optimized graphics for the web.• Supervised design of brochures, annual reports, newsletters and other marketing pieces.• Improved graphic design workflow to reduce costs and better support ten remote offices.• Developed presentations and produced window displays for the different branches.

Javascript Development

Credit Union Product Marketing.

Speech Communication, Writing, Reporting, Television And Radio Broadcasting

High School, General Studies

Education record