James Cox

James Cox Email and Phone Number

Co-Founder @ Inner Circle
Dubai, AE
James Cox's Location
London, England, United Kingdom, United Kingdom
James Cox's Contact Details
About James Cox

James has developed a unique skill set focused on scaling consumer-focused growth companies, co-creating over $3 billion in shareholder value over the past 15 years. As a founder, he has a proven track record of scaling market-leading companies across consumer technology (including Simba Sleep) and financial services—collectively generating over $200 million in profitable annual revenue. As an investor and advisor, he has guided founder-led businesses from early-stage growth through to successful exits via trade sales, private equity, and IPOs.

James Cox's Current Company Details
Inner Circle

Inner Circle

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Co-Founder
Dubai, AE
James Cox Work Experience Details
  • Inner Circle
    Co-Founder
    Inner Circle
    Dubai, Ae
  • Stonebridge
    Managing Partner
    Stonebridge 2016 - Present
    Since 2016, we’ve partnered with exceptional founders reshaping industries and improving consumers’ lives.As exited founders ourselves, we understand what it takes to scale a business. Alongside permanent capital, we provide founders with a global network, genuine empathy, and an unwavering commitment to success.Combining the agility of a family office with the reach of an institutional investor, we offer a unique partnership, investing £1-20 million per company. Post investment, our in-house corporate finance team delivers strategic support, helping you raise future capital, navigate M&A opportunities, and plan successful exits—ensuring you unlock your full potential and create lasting value.At Stonebridge, we invest in you, not just your business. Together, let’s build something extraordinary.
  • Optimal Health
    Founder
    Optimal Health Apr 2024 - Present
    Optimal Health is pioneering the future of recovery and wellness with cutting-edge, scientifically validated technology. Trusted by professionals, our clinic-grade products are designed to elevate health journeys and unlock your full potential.
  • Townhouse
    Lead Investor & Board Member
    Townhouse Mar 2023 - Present
    London, England, Gb
    Townhouse is the world’s largest nail care platform, with 40 owned sites and a rapidly expanding franchise network across the UK and US. It offers consumers an unrivalled premium experience, delivering high-quality, reliable treatments in beautifully designed surroundings.
  • Plxsur
    Founding Shareholder & Board Advisor
    Plxsur Jan 2023 - Present
    Plxsur is the world’s largest independent vaping group, generating ~$150m in EBITDA, with a market-leading presence in 10 key global markets. The company is committed to helping over 1 billion smokers worldwide transition to reduced-risk products over the next decade.
  • Simba Sleep
    Founder & Board Member
    Simba Sleep Jul 2018 - Present
    London, England, Gb
    Simba is one of the UK’s leading direct-to-consumer brands, disrupting the mattress market and achieving market leadership with over $150 million in profitable annual sales. Known for its innovative sleep technology and customer-first approach, Simba continues to redefine industry standards.
  • Simba Sleep
    Founder & Ceo
    Simba Sleep Dec 2015 - Jun 2018
    London, England, Gb
    James founded, launched, and scaled Simba Sleep as CEO, growing it to $70m in annual sales in under three years before exiting a minority position to private equity.
  • The Growth Foundation
    Founder & Chairman
    The Growth Foundation Mar 2021 - Present
    London, England, Gb
    The Growth Foundation are eCommerce growth specialists, helping businesses scale—from founder-led startups to established multinationals. They provide tailored strategies and hands-on support to drive sustainable growth in today’s competitive digital landscape. James co-founded the company alongside senior executives from THG and Gymshark.
  • Itch
    Founder & Advisor
    Itch Aug 2018 - Present
    London, England, Gb
    Itch provides personalised, direct-to-consumer subscriptions to over 100,000 pets across the UK each month, with its flea and worming products also available through leading retailers like Sainsbury’s and Ocado. James co-founded, launched, and advised Itch, driving the business to $10m in annual sales in under three years, while attracting investment from leading VCs, including SeedCamp and Accel.
  • Waldo
    Founding Shareholder & Advisor
    Waldo Jul 2017 - Jul 2023
    New York, Us
    Acquired by Specsavers in 2024.
  • Carbon Theory
    Founding Shareholder & Advisor
    Carbon Theory Oct 2018 - Mar 2023
    London, England, Gb
    Acquired by Rebel Holdings in 2023.
  • Marfa Stance
    Lead Investor & Advisor
    Marfa Stance Mar 2021 - Dec 2022
    London, London, Gb
    Acquired by a US Family Office in 2023.
  • Solaris (Formerly Contis)
    Lead Investor & Advisor
    Solaris (Formerly Contis) Feb 2015 - Jun 2021
    Skipton, England, Gb
    Acquired by Solaris Bank in 2021.
  • Superawesome
    Lead Investor & Advisor
    Superawesome Jan 2013 - Mar 2020
    London, London, Gb
    Acquired by Epic Games in 2020.
  • Monese
    Lead Investor & Advisor
    Monese May 2015 - Sep 2018
    London, London, Gb
    Exited to PayPal via secondary sale in 2018.
  • Fintech Co.
    Founder
    Fintech Co. Jun 2010 - Oct 2011
    Fintech focused on Foreign Exchange hedging services, transacting >$10bn per month. Exited to trade buyer in 2011.

James Cox Skills

Private Equity Investments Equities Start Ups Venture Capital Financial Services Entrepreneurship Corporate Development Trading Hedge Funds Portfolio Management Due Diligence Emerging Markets Finance Asset Management Investment Banking Mutual Funds Executive Management Corporate Finance Fx Options Strategic Partnerships Capital

James Cox Education Details

  • Uppingham School
    Uppingham School

Frequently Asked Questions about James Cox

What company does James Cox work for?

James Cox works for Inner Circle

What is James Cox's role at the current company?

James Cox's current role is Co-Founder.

What is James Cox's email address?

James Cox's email address is ja****@****tal.com

What is James Cox's direct phone number?

James Cox's direct phone number is +4420331*****

What schools did James Cox attend?

James Cox attended Uppingham School.

What skills is James Cox known for?

James Cox has skills like Private Equity, Investments, Equities, Start Ups, Venture Capital, Financial Services, Entrepreneurship, Corporate Development, Trading, Hedge Funds, Portfolio Management, Due Diligence.

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