Helping brands and dealers connect to form meaningful partnerships

Ran for City Council, District 3.

Hired to envision and implement first-ever end-user-facing sales engagement team while revamping existing channel Go To Market. Recruited and hired 2 Directors, 6 Channel Account Managers, 4 SDRs, and 6 Account Executives. Built sales/marketing infrastructure and reporting. By implementing ‘inside out’ end customer engagement, dealer awareness and enablement, and internal motivation activities and programs, ICT USA achieved:14.3% sales increase over comparable 10 months, 22.6% growth FQ4/FQ4, and 33.4% growth on annualized run rate

As Strategic Advisor to the CEO and COO I offered insight and guidance across Sales, Marketing, and Operations functions. Provided integral support for FY22 and FY23 financial and GTM plan development. Achieved 12x growth over 4 years

As Vice President, Channel Sales, I pivoted the company away from Direct-To-Consumer (DTC) and into B2B via 2-tiered distribution resulting in roughly 1,000 new Rhombus resellers, greater brand awareness, larger Average Order Value, and lower Support-Per-Customer costs. Revenue grew from less than $3M to greater than $30M annually.Rebuilt product offering and price book, established gross and net margin targets, created Reseller Partner Program including contracts, agreements, and PRM platform, hired and managed a team of 7 Channel Account Managers, and traveled relentlessly evangelizing for Rhombus.

Responsible for the development of the Verkada Channel Partner Program, including all Program elements, the PRM platform from concept through implementation, hiring of Channel Account Managers, and on the onboarding and development of approximately 500 resellers.

At Cisco Meraki I helped define key products and initiatives, designed and implemented Go-To-Market strategies, shouted far and wide the virtues of Cisco Meraki's cloud-management platform, and generally shared the excitement that is Cisco Meraki.Traveling the world to bring the message to the masses you were likely to find me presenting at trade shows, addressing intimate customer and partner groups, training internal constituents, and supporting an extended team working on some of the newest and most-exciting products and solutions at Cisco Meraki.

As the Director of Global Distribution for Cisco Meraki it was my job to ensure that customers didn't need to think about, let alone worry about, the technology that binds us together. By ensuring that wholesale distribution partners around the globe have the products, the knowledge and the tools they needed to recruit, train and motivate, and support the best technology resellers on the planet (Cisco authorized VARs!), Cisco Meraki helped make better doctors, teachers, cafes... and a better world.I managed a globally-diverse team of 12 Distribution Account Managers and operations specialists. Negotiated contracts with over 50 wholesale distributors. Crafted onboarding and ongoing management processes. Developed flat-rate shipping program. Navigated import/export rules to support local stocking, cross-docking, free trial support programs, and more.

Through the exuberant evangelism of Meraki Cloud Networking to top Cisco partners, a keen eye for compelling marketing, an unwavering commitment to 'getting it right', and the effective application of over two decades of channel experience, I was responsible for the development and revenue ramp of Cisco partners into the new Cloud Networking Group (formerly Meraki). We changed the world, one network at a time!

Personally managed day-to-day operations of DMR Channel Partners (CDW, SHI, Insight, et al) as it pertained to Sales and Marketing activities. Lead development of DMR Channel Sales and Marketing plans, including objectives, budgets and timelines. Was responsible for achieving quarterly sales revenue and for ensuring all marketing objectives were achieved. Ultimately expanded the Channel Account Manager team to 6 CAMs, providing leadership, mentorship, and daily guidance.

Responsible for all aspects of HP ProCurve’s USA distribution and 'DMR' sales activities including the management of a team (6) of Distribution and Channel Account Managers, 2,000 resellers, and to- and through- disti and reseller marketing and incentive programs. Achieved revenue parity with ‘direct/enterprise’ channel with 18 months (from a 30%/70% split) by accelerating ‘volume’ sales at nearly 3x the growth rate of ‘value’ sales.