The Polly Farmer Foundation provides academic enrichment programs aiming to ensure all Aboriginal Australians to have an enriching and successful education and a wide range of career and life choices.Since inception over 25 years ago, the Foundation has been committed to supporting students who have the potential and aspiration to succeed. Programs empower Aboriginal students to complete school and move into successful post-school pathways, including university, direct employment, apprenticeships, traineeships and technical training.Academic enrichment is at the heart of all our primary and secondary programs, with mentoring, specialist tuition, leadership, resilience, cultural celebrations and career pathway planning provided to each and every student.

The Clontarf Foundation exists to improve the education, discipline, self-esteem, life skills and employment prospects of young Aboriginal and Torres Strait Islander men and by doing so, equips them to participate more meaningfully in society.Clontarf partners with schools and communities to attract ATSI boys to school, keep them at school and then transition them through to employment or further study.

MKTG is a full-service sports marketing and activation agency. It holds a range of exclusive Stadium Marketing and Advertising rights for AFL (MCG and Marvel Stadium), Cricket Australia, VRC and FFA. MKTG Provides fully integrated strategy and solutions for brands including sponsorship, experiential, event marketing and shopper and retail solutions.Group Commercial Manager, Sports and EntertainmentSales Team Leadership for Sports rights including International Cricket (CA), AFL, FFA and VRC. Delivering revenue into our sports rights’ programs with a combination of new and existing business. I lead the account management for key clients including Toyota, Chemist Warehouse and TAC. Responsible for creating fully integrated solutions for brands and driving incremental business into our live and retail businesses. Responsible for leading the commercial cricket program for three years to achieve revenue targets working closely with CA on developing integrated campaigns for Partners. Major Achievements:• Delivered new business of more than $3,000,000• Negotiated renewals for top 5 clients delivering +12% in revenue• Successfully created and pitched $500,000+ AFL and NRL retail and experiential campaign to Chemist Warehouse making it our largest fully integrated client • Exceeded budget and delivered 3 consecutive records for AFL revenue in 2017-2019 growing overall revenue by 20%• Delivered highest Cricket revenue performance ever in 2018/19 representing growth of 10% YoY• Successfully negotiated and implemented 5-year commercial relationship with VRC delivering more than $1M in revenue per annum• Created and delivered fully integrated stadium marketing campaigns for Toyota in both AFL and Cricket

The Sports Sales team at Seven drives investment from brands into the sports-based programming on the Seven Network including the AFL, Olympic Games, Horse Racing, Golf, NFL and at the time Tennis. The team designs and delivers integrated content and broadcast sponsorships to achieve premium revenue.As Head of Sport Sales in Melbourne I led the Sport Sales team of 8 to deliver sports advertising revenue of more than $70M. Core to this was to design and create integrated content and sponsorship entitlements for broadcast partners. Required strong relationships in market directly with brands and via media agencies and to present and negotiate opportunities. Provide leadership to the general sales team on sports opportunities and manage inventory and yield to deliver required revenue. In addition, I was responsible to lead and manage national sales for premium assets AFL and Horse Racing / Melbourne Cup Carnival together a target of more than $100M. Major Achievements:• Achieved greatest revenue and exceeded budget for AFL season at time with YoY increase of more than 7% in declining FTA market• Sponsorship revenue for AFL increased YoY by 20% • Achieved target revenue for Spring Racing Carnival, YoY growth of 3%• Exceeded sponsorship target across all sports for Melbourne market by 8%• Delivered new brands into the segment creating new revenue of $7M and negotiated renewals with an average increase of 4% YoY

REPUCOM – Providing leadership in sports marketing, analysis and researchAs a world leader in full-service brand analysis and research, Repucom supplies reliable and repeatable sports sponsorship evaluation with global reach and local knowledge. Using our extensive and constantly updated bank of domestic and international exposure data, we provide crucial insight into the effectiveness of branded content, revealing the most efficient marketing practices for sponsorship. Repucom’s exclusive offering of evidence-based brand analysis can be utilised to gauge brand activity at events or measure performance of rival brands across the spectrum of sponsorship inventory. Since its founding in Australia in 2004, the company has established itself worldwide as the data provider of choice for over 1,000 of the top brands, agencies, rights holders and broadcasters across the sports industry. As a member of the RSMG Insights group, Repucom forms part of a global network comprising 1,400 employees. With the leading technology and facilities for media evaluation, market research and commercial auditing, Repucom has created the industry’s first global, full-service portfolio for sponsorship research and consultancy.