PPC Specialist skilled in Google and Meta Ads, focused on driving impactful results for tourism clients worldwide. I create targeted, data-driven campaigns that increase visibility, engagement, and conversions across digital platforms. With expertise in audience segmentation, keyword optimization, and performance analytics, I help deliver strategies that maximize ROI and keep our clients ahead in the competitive travel market

Contract work managing the company clients' paid advertising campaignsincluding e-commerce. Increased ROAS significantly across the board for all client accounts assigned. Additionally was on hand to provide solutions to Google console technical issues and assist in GA4 analytics. Comms tools used regularly included Slack, Click Up, Microsoft Teams, and Go High Level. Sectors include: Airbnb, Retail, Online Course Sales

Started providing digital marketing consultancy as weadopted two young children with extra needs which was the priority to ensure theyfelt safe and settled. I have helped a diverse range of clients including startups and established businesses helping thrive. Tools used include Unbounce, SEM rush, Click Funnels, Zapier, Screaming Frog, Leadpages. Sectors include Construction, Home Services, Finance, Cosmetics, Retail.A few examples of my marketing achievements:📈 Orchestrated the remarkable surge in online visibility and revenue for LEDcompany, culminating in the company's acquisition for £18 million.📈 Spearheaded the expansion of a prominent UK-based VR events management firm into highly lucrative international markets such as Germany and Singapore, enhancing global brand presence and market share.📈 Instrumental in catapulting an E-commerce client's profitability by six figures within a 12-month frame, showcasing a keen ability to deliver tangible and rapid results.📈Month 1 helped generate 110k in new sales via Facebook/Meta ads with only a spend of £1,500.Other more detailed case studies available upon request.

Trained and managed a small team of graduates in Digital Marketing primarilySearch Engine Optimization on-page and off-page increased ROAS and increased organic positions for a range of local and international clients. Sectors included Legal, Marketing, Events

Underwriting insurance policies. Working within a team and reporting into a Business Manager as well as interacting with brokers and intermediaries.