Account Executive
Dallas-Fort Worth Metroplex
Established sales, marketing, and account management practices for a multi-national DAM consultancy. Led Partner Management and Vendor Management activities improving business development, customer retention, and customer advocacy. Consistently grew revenue while producing marketing communications. Coordinated projects between sales, operations, accounting, and marketing once departments were established. Accomplishments:• 95% customer retention rate.• Implemented HIPPA training plan for staff and corporate Privacy Policy for GDPR.• Established a Managed Services practice resulting in improved customer retention, cross-selling, and customer satisfaction.• Turned one project into a core product improvement for a key vendor.• Established corporate legal operations including partner contracts, licensing agreements, MNDAs, Service Level Agreements (SLA), federal contracts, Intellectual Property acquisition, and Master Services Agreements (MSA).• Recruited, trained, and coached project managers, business analysts, customer success managers, and account executives.• Led proposal writing activities for RFPs, RFIs, and Sources Sought.• Established DAM sales practice from scratch.• When servicing as a Project Manager, completed project on time and on budget.• Maintained all Service Level Agreement targets.• Maintained company WordPress website.• Produced marketing collateral, blog posts, and articles prior to establishment of a marketing department.
