Consultant for the international and Middle East market in the private healthcare sector.

A multi-disciplined & integrated Creative Director based in Bangkok. My skills include branding, digital marketing & design, Web Design, UX and UI experience, packaging design, publishing & advertising.www.icingcreative.comI have worked for many blue chip brands like PACE Development, the award winning high-end property developer behind MahaNakhon (Thailand’s tallest tower & home to The Ritz-Carlton Residences), MahaNakhon 360 (Observatory Deck) and The Bangkok EDITION Hotel. Dean & DeLuca (premium purveyors of fine food), VOGUE Lounge (Fashionable restaurant & bar), L’Atelier de Joël Robuchon (French fine dining) and other super luxury property clients include MahaSamutr Country Club & Luxury villa, Nimit Langsuan, Ficus Lane, SalaDaeng residences and residential project called ‘WINDSHELL’ based on Naradhiwas road in Bangkok.

Approximately 64% of the Mae Hong Son Province live below the poverty line. Many of whom belong to marginalised ethnic minorities such as The Karen. As one of the most socially deprived and discriminated groups in Thailand, The Karen have limited access to basic socio-economic services such as health and education. On average Karen households earn just £644 per year.To empower Karen communities to improve their lives, the Karen Hilltribes Trust (KHT) works across three main programme areas: Health, Education and Livelihoods. Click the links below to read about what these programmes work towards and to discover more about our current projects.KHTF implements numerous projects every year, all under our three main programme areas: Health, Livelihoods, and Education.

Manage International & domestic marketing operation. Lead a team of 26 marketeers overlooking Chinese, Myanmar, Laos, Vietnam, Cambodia (CLMVC) & Middle East (Saudi Arabia, Qatar, Kuwait, Oman & UAE).Oversee more than 100 international agents and managing all contracts with old and new partners. Collecting big data for analytics of customer segmentation allowing us to accurately deliver our products and services to the relevant audience. > Creative Marketing & Communications professional with the ability to develop & implement successful integrated marketing communication strategies. Highly experienced in creating brand identities that effectively & consistently communicate company & brand image both online & off-line. > Creative writing & story telling skills for compelling marketing campaigns & any branded literature.> Build & lead the companies digital strategy across all customer communication channels & touch-points to delivery various products & services and driving demands.> Champion of client-first approach through close collaboration with international sales, business units, analytics & Market Insights teams to establish a centralised hub to receive and examine all client engagement ideas to find ways of generating revenue.> Solution driven with multiple integrated go-to-market plans for these solutions; leading new product launches; and collaborating with other team leaders, to holistically tell organisations story.> Innovative & committed, with a proven track record of delivering cost-effective integrated campaigns and manage budgets. Known for a practical approach to marketing & communications with exceptional organisation skills. > Proven ability to build strong relationships with customers, vendors and colleagues.> Very resourceful, well organised & an excellent communicator.> Market assessment & competitor analysis.

Responsible for working with the Business Unit and Functional teams and managing the process improvement initiatives of the organisation to improve overall Customer Satisfaction and support customer initiatives that innovate and transform Ananda’s customer experience. Implement initiatives that explore and test new consumer opportunities in market and/or Voice of Customer (VOC) initiatives that seek to understand customer insights and drive change.Assess customer experiences for opportunities to improve operational efficiencies and customer love.Individual Accountabilities:- Work with the various business units and functional units at Ananda to identify processes that can be improved.- Define key points of customer interaction and moments of truth via customer journey mapping. Systematically improve important processes that are critical to success at key interaction points.- Develop a deep understanding of the voice of the customer and identify key opportunities / leverage points for improving the customer experience & building customer loyalty.- Drive profitable customer behavior through a focus on profitability segmentation, customer retention, customer loyalty, satisfaction, and improving the customer experience.- Facilitate workshops with the various business units and functional units to workshop the processes at the various touch points of the Customer journey and collaboratively determine ways in which these can be improved.- Implement a smooth and seamless customer journey from “Awareness” to “Buy Up Buy Again - Sell” - Perform special studies and projects to improve customer service.- Assist in problem-solving on related topics between the various stakeholders.- Other duties as assigned.- Be the ambassador for providing excellent customer experiences.

- Set up entire operation of PACE Creative.- Recruit all staff for operation.- Review all facets of customer journey & Customer experience of various touch points (5 senses) from scents of lobby & residential to the displays of sales office retail offerings.- Manage day-to-day running of business for all brands within PACE.- Establish system for work storage & flow.- Mentor colleagues.- All staff evaluation.- Strategic planning.- Creative thinking with team to keep team up-to-date on creative trends & digital movements.- Monitor staff satisfaction & support.- Brand guardian for all PACE brands.- QC all work to ensure highest standards.- Liaise with international contributors & counterparts of brand in UK, India and US.- Manage budget.- Increase efficiency of system of work flow.- Analyse trends & data analytics to understand customer trends.- Smart Mobile application development looking at UX and UI as well as the function within the app.

Art Director for:BEYOND (Amex magazine) • EXPRESSION (Amex magazine - Thai + English edition) • GOLF DIGEST (Thailand) • MY WORLD (KTC lifetsyle magazine) • POWER (King Power magazine) • PREFERRED • QHOUSE (Property focused magazine) • SOVEREIGN (CIMB magazine).Bangkok's International Festival of Dance and Music - www.bangkokfestivals.com

In-charge of budgets for all creative aspects of the magazine (print and digital) which includes hiring photographers and designers who contribute in the imperative visual part of the magazine. I also ensure the magazines output is of the highest commercial quality and on time so it reaches the newsstands in 12 countries by the beginning of the month. Print management so that the magazine is printed to the highest standards consistent with the global T+L brand.

Over seeing all creative staff and working closely with the editors to ensure quality of work is produced and constant work flow is maintained.Pitching work and holding blue-chip client accounts. Direct client liaison.Strategic thinking and positioning to ensure company stays profitable.Brand managing to ensure all work produced is true to it's brand and of the highest quality.Managing creative and print budgets.